Ada Nissan Inc.
How we got $9.3M
Based on its 38 employees and its payroll, both reported for PPP in 2020 and brought up to date.
What we know
Signs of a sale Unlikely to sell soon
- In business 23 years (since 2003)
From public records and the company's website, not a statement that it's for sale.
What they do
Ada Nissan is a Nissan dealership in Ada, OK offering new and used vehicles, certified pre-owned vehicles, service and parts, and financing. It serves Ada and Stratford according to its page title.
From the company's website. Industry: Car dealers.
Customers & suppliers
Suppliers & brands
- Nissan · brand it sells or installs
Estimated value over time
▲ 19% since 2020Today's estimate scaled by the headcount reported each year and that year's prices. A trend, not a record of past sale values.
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| ADA NISSAN INC. this business | $51.5M | — |
| Seth Wadley Auto Connection - Ada Ada | $22.7M | 0.4 mi |
| Service Automall Ada | $22.7M | 0.5 mi |
| Seth Wadley Chevrolet of Ada Ada | $22.7M | 0.5 mi |
| Ada Chevy Español Ada | $22.7M | 0.5 mi |
| LCD AUTO LLC Ada · 24 employees | $30.3M | 0.5 mi |
| Hilltop Chrysler Dodge Jeep Ram Ada | $22.7M | 0.5 mi |
The full calculation
| Employees reported to the SBA | 38 |
| Revenue from headcount (employees × revenue per employee for companies this size) | $48.5M |
| Revenue from PPP payroll (payroll ÷ payroll's share of revenue for companies this size) | $42.1M |
| Estimate: the two combined (geometric mean) | $51.5M |
| EBITDA margin (industry, adjusted for size) | 4% |
| EBITDA = revenue × margin | $2.1M |
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $9.3M |
| Multiple for this size and industry | 4.4× |
| Value range | $4.9M – $12.7M |
| Revenue range | $33.9M – $58.7M |
| EBITDA range | $1.4M – $2.4M |
| Industry (NAICS) | New Car Dealers (441110) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: US Economic Census 2022, OK. PPP loans were sized on 2019–2020 payroll, so figures reflect that period. These are statistical estimates, not reported financials. Full methodology
People & advisors
Advisors
- BankingFirst National Bank and Trust Company of ArdmorePPP / SBA lender
From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.
Banking relationships
| First National Bank and Trust Company of Ardmore PPP 2020 | All 457 borrowers → |
From PPP and SBA loan records, which name the bank but not the individual banker.
PPP loans
| Approved | Draw | Amount | Jobs |
|---|---|---|---|
| 4/7/2020 | first | $372K | 38 |
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About Ada Nissan Inc.
Ada Nissan Inc. is a car dealers company in Ada, Oklahoma, in business since 2003. It is owned by Cliff Underwood. Its estimated annual revenue is about $51.5M, with roughly $2.1M of EBITDA. It has about 38 employees. Its estimated business value is $9.3M (likely range $4.9M–$12.7M).
Common questions
- Who owns Ada Nissan Inc.?
- Ada Nissan Inc. is owned by Cliff Underwood, according to public sources such as the company's website or filings.
- How much revenue does Ada Nissan Inc. make?
- SeeBITDA estimates Ada Nissan Inc.'s annual revenue at about $51.5M (likely between $33.9M and $58.7M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Ada Nissan Inc. worth?
- About $9.3M, roughly 4.4× its estimated EBITDA of $2.1M, typical for a car dealers company its size. Likely range: $4.9M–$12.7M.
- How many employees does Ada Nissan Inc. have?
- About 38, as reported on its PPP loan.
- When was Ada Nissan Inc. founded?
- Ada Nissan Inc. has been in business since 2003.