SeeBITDAOklahoma

Betty Lou's Flowers and Gifts, Inc.

Retail Trade
  • 445 W GRAY ST, Norman, OK
  • Since 1979
Estimated valueLow confidence
$1.1M
$532Klikely range$1.6M
About 2.4× its yearly profit, typical for a company this size in its industry.
Revenue
$5.7M
a year
Profit (EBITDA)
$469K
8% of revenue
Employees
23
reported in 2020
Betty and Dewight Mitchell
Founder · source
High sell likelihood

How we got $1.1M

Based on 23 employees reported for PPP in 2020, grown at the industry's Oklahoma rate since.

23 employees × $209K each$4.8M
Shown toward the top of its range×1.18
Revenue$5.7M
× 8% profit margin$469K
× 2.4 sale multiple = value$1.1M

· Own this business? Correct these figures

What we know

PPP loan, 2020
No 401(k) filing
No reported financials
Company website
Owner named

Signs of a sale High sell likelihood

  • In business 47 years (since 1979)
  • Founder still runs it after 47 years
  • No family successor named on its website

From public records and the company's website, not a statement that it's for sale.

What they do

Betty Lou's Flowers & Gifts is a full service retail florist in Norman, OK, providing flowers and gifts for all occasions with same day flower delivery.

Products & services
BalloonsBirthday FlowersCongratulationsLove and RomanceThank YouPlantsGiftsSympathy & FuneralNew BabySubscription PackagesWeddings & EventsFall Flowers Collection
Markets served
Weddings & EventsSympathy & FuneralOU and Sororities
Service area
Norman, OKNobleMooreGoldsbyWashingtonLittle AxeSouth Oklahoma CityBlanchard

From the company's website. Industry: Retail Trade.

Estimated value over time

▲ 23% since 2020
$0$647K$1.3M20202026

Today's estimate scaled by the headcount reported each year and that year's prices. A trend, not a record of past sale values.

Compared with similar businesses nearby

BusinessEst. revenueEst. profitDistance
BETTY LOU'S FLOWERS AND GIFTS, INC.
this business
$5.7M$469K—
REDBUD FLORAL, INC.
Norman · 4 employees
$1.3M$125K0.5 mi
WRIGHT'S FOODLANE, INC
Norman · 7 employees
$1.3M$126K1.2 mi
WRIGHTS FOODLANE INC
Norman · 6 employees
$1.2M$116K1.2 mi
A NEW BEGINNING FLORIST
Moore · 5 employees
$1.1M$112K8.3 mi
BROADWAY FLORIST & GIFTS LLC
Moore · 5 employees
$770K$77K8.3 mi
BROADWAY FLORISTS AND GIFTS
Oklahoma City · 5 employees
$1.2M$116K8.3 mi

The full calculation

Employees reported to the SBA23
Industry revenue per employee$300K
Revenue = employees × revenue per employee$5.7M
EBITDA margin (industry, adjusted for size)8%
EBITDA = revenue × margin$469K
Cross-check: revenue implied by PPP payroll$872K

Figures are shown toward the upper part of their range rather than at its middle.

Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.

Estimated value = EBITDA × typical sale multiple$1.1M
Multiple for this size and industry2.4×
Value range$532K – $1.6M
Revenue range$3.4M – $6.7M
EBITDA range$277K – $554K
Industry (NAICS)Retail Trade (453110)

Low confidence: the employee-based and payroll-based estimates differ by more than 2×.

EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.

Benchmarks: approximate sector default. PPP loans were sized on 2019–2020 payroll, so figures reflect that period. These are statistical estimates, not reported financials. Full methodology

People & advisors

Founded 1979 by Betty and Dewight Mitchell
“In 1979 they opened Betty Lou's Flowers and Gifts so they could combine these passions for their community.”

Leadership

  • DC
    Devonne Carter
    Daughter of founders; continues the legacy with her family a · Company website · source

Advisors

  • BankingArvest BankPPP / SBA lender

From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.

Banking relationships

Arvest Bank
PPP 2020
All 5,114 borrowers →

From PPP and SBA loan records, which name the bank but not the individual banker.

PPP loans

ApprovedDrawAmountForgivenJobsLender
4/29/2020first$24K$24K23Arvest Bank

Public records

Matched to this business by name and address from public government data; a match can occasionally be wrong.

About Betty Lou's Flowers and Gifts, Inc.

Betty Lou's Flowers and Gifts, Inc. is a retail trade company in Norman, Oklahoma, in business since 1979. It is owned by Betty and Dewight Mitchell (Founder). Its estimated annual revenue is about $5.7M, with roughly $469K of EBITDA. It has about 23 employees. Its estimated business value is $1.1M (likely range $532K–$1.6M).

Common questions

Who owns Betty Lou's Flowers and Gifts, Inc.?
Betty Lou's Flowers and Gifts, Inc. is owned by Betty and Dewight Mitchell (Founder), according to public sources such as the company's website or filings.
How much revenue does Betty Lou's Flowers and Gifts, Inc. make?
SeeBITDA estimates Betty Lou's Flowers and Gifts, Inc.'s annual revenue at about $5.7M (likely between $3.4M and $6.7M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
What is Betty Lou's Flowers and Gifts, Inc. worth?
About $1.1M, roughly 2.4× its estimated EBITDA of $469K, typical for a retail trade company its size. Likely range: $532K–$1.6M.
How many employees does Betty Lou's Flowers and Gifts, Inc. have?
About 23, as reported on its PPP loan.
When was Betty Lou's Flowers and Gifts, Inc. founded?
Betty Lou's Flowers and Gifts, Inc. has been in business since 1979.
Is Betty Lou's Flowers and Gifts, Inc. for sale?
There's no public listing, but it shows signs that often come before a sale: in business 47 years (since 1979); founder still runs it after 47 years; no family successor named on its website.