Floral and Hardy Inc
How we got $218K
Based on its 3 employees and its payroll, both reported for PPP in 2021 and brought up to date.
What we know
Signs of a sale Some signs of a sale
- In business 27 years (since 1999)
From public records and the company's website, not a statement that it's for sale.
What they do
Floral and Hardy is a flower shop in Oklahoma City, OK that sells flower arrangements, gift baskets and plants for same-day delivery and pickup, including funeral and hospital flower delivery.
From the company's website. Industry: Retail Trade.
Customers & suppliers
Possible customers nearby
The largest businesses within about 60 miles in the markets its website says it serves.
- TRIBUTE MEMORIAL CARE, LLC · Norman, 17 mi · $12.2M
- Parks Brothers Funeral Service · Meeker, 34 mi · $6.6M
- Youthcare Of Oklahoma · Lawton, 78 mi · $6.6M
- VONDEL L. SMITH AND SON MORTUARY, INC. · Oklahoma City, 6 mi · $6.1M
- SGO OPPORTUNITY LLC · Norman, 17 mi · $4.9M
Estimated value over time
▲ 18% since 2021Today's estimate scaled by the headcount reported each year and that year's prices. A trend, not a record of past sale values.
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| FLORAL AND HARDY INC this business | $1.1M | — |
| HOWARD BROTHERS FLORIST Oklahoma City · 5 employees | $900K | 1.1 mi |
| THE PLANT SHOPPE Oklahoma City · 4 employees | $1.1M | 1.2 mi |
| YOURS TRULY FLORAL DESIGN LLC Oklahoma City · 2 employees | $469K | 1.4 mi |
| BLACK'S FLOWER SHOP, LLC Oklahoma City · 2 employees | $786K | 2.2 mi |
| A DATE WITH IRIS Oklahoma City · 2 employees | $961K | 2.3 mi |
| FLOWER MOXIE, LLC Oklahoma City · 5 employees | $1.1M | 2.4 mi |
The full calculation
| Employees reported to the SBA | 3 |
| Revenue from headcount (employees × revenue per employee for companies this size) | $932K |
| Revenue from PPP payroll (payroll ÷ payroll's share of revenue for companies this size) | $983K |
| Estimate: the two combined (geometric mean) | $1.1M |
| EBITDA margin (industry, adjusted for size) | 10% |
| EBITDA = revenue × margin | $109K |
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $218K |
| Multiple for this size and industry | 2× |
| Value range | $115K – $298K |
| Revenue range | $718K – $1.2M |
| EBITDA range | $72K – $124K |
| Industry (NAICS) | Retail Trade (453110) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: approximate sector default. PPP loans were sized on 2019–2020 payroll, so figures reflect that period. These are statistical estimates, not reported financials. Full methodology
People & advisors
Advisors
- BankingArmstrong BankPPP / SBA lender
From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.
Banking relationships
| Armstrong Bank PPP 2021 | All 1,355 borrowers → |
From PPP and SBA loan records, which name the bank but not the individual banker.
PPP loans
| Approved | Draw | Amount | Jobs |
|---|---|---|---|
| 1/30/2021 | first | $17K | 3 |
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About Floral and Hardy Inc
Floral and Hardy Inc is a retail trade company in Oklahoma City, Oklahoma, in business since 1999. Its estimated annual revenue is about $1.1M, with roughly $109K of EBITDA. It has about 3 employees. Its estimated business value is $218K (likely range $115K–$298K).
Common questions
- Who owns Floral and Hardy Inc?
- The owner of Floral and Hardy Inc isn't in public records we've found yet. If you own or run the business, you can add or correct its details on SeeBITDA.
- How much revenue does Floral and Hardy Inc make?
- SeeBITDA estimates Floral and Hardy Inc's annual revenue at about $1.1M (likely between $718K and $1.2M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Floral and Hardy Inc worth?
- About $218K, roughly 2× its estimated EBITDA of $109K, typical for a retail trade company its size. Likely range: $115K–$298K.
- How many employees does Floral and Hardy Inc have?
- About 3, as reported on its PPP loan.
- When was Floral and Hardy Inc founded?
- Floral and Hardy Inc has been in business since 1999.