SeeBITDAOklahoma

Hogan Assessment Systems, Inc.

  • 11 S GREENWOOD AVE, Tulsa, OK
  • 2 locations
  • Since 1987
  • NAICS 541612
Federal contractor
Estimated valueMedium confidence
$25.7M
$13.5Mlikely range$35.2M
About 5.5× its yearly profit, typical for a company this size in its industry.
Revenue
$34.9M
a year
Profit (EBITDA)
$4.7M
13% of revenue
Employees
101
reported in 2020
Leadership
Robert Hogan
Owner and President · source
Some signs of a sale
  • Chris Kingham
    Signs company filings · Form 5500 (2025)

How we got $25.7M

Based on its 101 employees and its payroll, both reported for PPP in 2020 and brought up to date.

101 employees × $263K each$26.6M
PPP payroll ÷ payroll's usual share of revenue$35.2M
Shown toward the top of its range×1.14
Revenue$34.9M
× 13% profit margin$4.7M
× 5.5 sale multiple = value$25.7M

· Own this business? Correct these figures

Estimated value over time

▲ 35% since 2020
$0$16.6M$33.1M2020202120222023202420252026

Today's estimate scaled by the headcount reported each year and that year's prices. A trend, not a record of past sale values.

Employees over time

▲ 21% since 2020
0100200202020212022202320242025101122
401(k) / retirement-plan participantsEmployees reported for PPP
Show as table
YearSourceEmployeesEst. revenueEst. EBITDA
2020PPP loan101$19.4M$2.6M
2020Form 550093$17.9M$2.4M
2021Form 550098$18.9M$2.5M
2022Form 5500119$22.9M$3.1M
2023Form 5500119$22.9M$3.1M
2024Form 5500126$24.3M$3.3M
2025Form 5500122$23.5M$3.1M

Participants are employees in the company's retirement plan at year end, from its Form 5500 filing with the Department of Labor. They usually run a little under total headcount (part-timers and new hires may not be eligible). Revenue and EBITDA apply this industry's revenue per employee and margin to each year's count.

What we know

PPP loan, 2020
401(k) filing, 2025
No reported financials
Company website
Owner named
2 locations found
Federal contracts

Signs of a sale Some signs of a sale

  • In business 39 years (since 1987)

From public records and the company's website, not a statement that it's for sale.

What they do

Hogan Assessment Systems offers science-backed personality assessments for hiring and development, used by organizations to predict workplace performance.

Products & services
Personality assessmentsHogan Coaching NetworkTalent AnalyticsOn-Demand LearningUS WorkshopsInternational Workshops
Markets served
BankingConstruction and EngineeringEducationEnergy and UtilitiesFood and BeverageGovernmentHealthcareHospitality and Leisure
Service area
190 countries66 markets
Certifications
Certifications

From the company's website. Industry: Consulting.

Customers & suppliers

Customers

  • Department of the Navy · federal contracts $1.1M
  • Department of the Army · federal contracts $923K
  • Department of Veterans Affairs · federal contracts $422K
  • Department of State · federal contracts $82K
  • U.S. Special Operations Command · federal contracts $45K

Possible customers nearby

The largest businesses within about 60 miles in the markets its website says it serves.

Engineering & architecture

Compared with similar businesses nearby

BusinessEst. revenueEst. profitDistance
HOGAN ASSESSMENT SYSTEMS, INC.
this business
$34.9M$4.7M—
Redmond Growth Coaching | Tulsa Business Consulting
Tulsa
$1.1M$214K0.1 mi
BRACHEL MARKETING, LLC
Tulsa
$4.4M$714K0.1 mi
FORMULA ENERGY SERVICES LLC
Tulsa · 25 employees
$8.6M$1.4M0.1 mi
GURUSTU, LLC
Tulsa · 5 employees
$1.1M$217K0.2 mi
PRACTICE EVOLUTIONS LLC
Tulsa · 20 employees
$7.6M$1.1M0.2 mi
GUARDIAN ENERGY CONSULTANTS, INC.
Tulsa · 6 employees
$2.3M$412K0.2 mi

The full calculation

Employees reported to the SBA101
Revenue from headcount (employees × revenue per employee for companies this size)$26.6M
Revenue from PPP payroll (payroll ÷ payroll's share of revenue for companies this size)$35.2M
Estimate: the two combined (geometric mean)$34.9M
EBITDA margin (industry, adjusted for size)13%
EBITDA = revenue × margin$4.7M

Figures are shown toward the upper part of their range rather than at its middle.

Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.

Estimated value = EBITDA × typical sale multiple$25.7M
Multiple for this size and industry5.5×
Value range$13.5M – $35.2M
Revenue range$22.9M – $39.8M
EBITDA range$3.1M – $5.3M
Industry (NAICS)Human Resources Consulting Services (541612)

EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.

Benchmarks: US Economic Census 2022, OK. PPP loans were sized on 2019–2020 payroll, so figures reflect that period. These are statistical estimates, not reported financials. Full methodology

History & advisors

Founded 1987
“Since our 1987 founding, we’ve assessed more than 14 million people around the world, but we’re still independent—which means we stay true to our founding principles of social justice and helping people and organizations succeed using data-driven talent insights.”

Advisors

  • AccountingForvis Mazars LLPAudits its 401(k) plan (2025 filing)
  • BankingProsperity BankPPP / SBA lender

From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.

Banking relationships

Prosperity Bank
PPP 2020
All 748 borrowers →

From PPP and SBA loan records, which name the bank but not the individual banker.

PPP loans

ApprovedDrawAmountForgivenJobsLender
4/14/2020first$2.1M$2.1M101Prosperity Bank

2 locations

11 S GREENWOOD AVETulsaThis listing
2622 E 21st St STulsaView

Revenue, profit and value are for the whole company.

Public records

Federal contracts
USAspending.gov
Total, recent years$2.5M
FY2026$152K
FY2025$585K
FY2024$708K
FY2023$689K

Matched to this business by name and address from public government data; a match can occasionally be wrong.

About Hogan Assessment Systems, Inc.

Hogan Assessment Systems, Inc. is a consulting company in Tulsa, Oklahoma, in business since 1987. It is owned by Robert Hogan (Owner and President). Its estimated annual revenue is about $34.9M, with roughly $4.7M of EBITDA. It has about 122 employees. Its estimated business value is $25.7M (likely range $13.5M–$35.2M). It has 2 locations.

Common questions

Who owns Hogan Assessment Systems, Inc.?
Hogan Assessment Systems, Inc. is owned by Robert Hogan (Owner and President), according to public sources such as the company's website or filings.
How much revenue does Hogan Assessment Systems, Inc. make?
SeeBITDA estimates Hogan Assessment Systems, Inc.'s annual revenue at about $34.9M (likely between $22.9M and $39.8M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
What is Hogan Assessment Systems, Inc. worth?
About $25.7M, roughly 5.5× its estimated EBITDA of $4.7M, typical for a consulting company its size. Likely range: $13.5M–$35.2M.
How many employees does Hogan Assessment Systems, Inc. have?
About 122, from its 2025 retirement-plan filing.
When was Hogan Assessment Systems, Inc. founded?
Hogan Assessment Systems, Inc. has been in business since 1987.