Moody's Jewelry
How we got $15.4M
Based on its 55 employees and its payroll, both reported for PPP in 2020 and brought up to date.
What we know
Signs of a sale Likely to sell
- In business 82 years (since 1944)
- Founder still runs it after 82 years
From public records and the company's website, not a statement that it's for sale.
What they do
Moody's Jewelry is a jewelry retailer in Tulsa, OK offering engagement rings, wedding rings, diamonds, fine jewelry and watches, plus custom design, repair and resizing services.
From the company's website. Industry: Retail Trade.
Customers & suppliers
Suppliers & brands
- Rolex · brand it sells or installs
- Breitling · brand it sells or installs
- Brevani · brand it sells or installs
- Charles Krypell · brand it sells or installs
- CrownRing · brand it sells or installs
- Dee Berkley · brand it sells or installs
- EFFY · brand it sells or installs
- Goldman · brand it sells or installs
- Harry Kotlar · brand it sells or installs
- Henri Daussi · brand it sells or installs
- JOHN HARDY · brand it sells or installs
- LAGOS · brand it sells or installs
- LALI JEWELS · brand it sells or installs
- Lashbrook Designs · brand it sells or installs
- Le Vian · brand it sells or installs
Estimated value over time
▲ 15% since 2020Today's estimate scaled by the headcount reported each year and that year's prices. A trend, not a record of past sale values.
Employees over time
▼ 9% since 2020Show as table
| Year | Source | Employees | Est. revenue |
|---|---|---|---|
| 2020 | PPP loan | 55 | $16.5M |
| 2020 | Form 5500 | 56 | $16.8M |
| 2021 | Form 5500 | 55 | $16.5M |
| 2022 | Form 5500 | 51 | $15.3M |
| 2023 | Form 5500 | 53 | $15.9M |
| 2024 | Form 5500 | 55 | $16.5M |
| 2025 | Form 5500 | 50 | $15.0M |
Participants are employees in the company's retirement plan at year end, from its Form 5500 filing with the Department of Labor. They usually run a little under total headcount (part-timers and new hires may not be eligible). Revenue and EBITDA apply this industry's revenue per employee and margin to each year's count.
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| MOODY'S JEWELRY this business | $49.4M | — |
| ABBY'S GOLD BUYER LLC Tulsa · 4 employees | $1.7M | 3.2 mi |
| TULSA GOLD AND SILVER INC Tulsa · 10 employees | $7.4M | 4.4 mi |
| MASSOUDS FINE JEWELRY AND ARTS SPACE INC Tulsa · 6 employees | $2.9M | 4.5 mi |
| EUN MI BISHOP Tulsa · 1 employees | $725K | 4.7 mi |
| HOPELE OF ALTAMONTE LLC DBA PANDORA STORE AT ALTAMONTE SPRIN Tulsa · 12 employees | $4.6M | 8.2 mi |
| HOPELE OF FORT LAUDERDALE LLC Tulsa · 10 employees | $4.1M | 8.2 mi |
The full calculation
| Employees reported to the SBA | 55 |
| Revenue from headcount (employees × revenue per employee for companies this size) | $38.9M |
| Revenue from PPP payroll (payroll ÷ payroll's share of revenue for companies this size) | $48.3M |
| Estimate: the two combined (geometric mean) | $49.4M |
| EBITDA margin (industry, adjusted for size) | 7% |
| EBITDA = revenue × margin | $3.5M |
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $15.4M |
| Multiple for this size and industry | 4.4× |
| Value range | $8.1M – $21.1M |
| Revenue range | $32.5M – $56.3M |
| EBITDA range | $2.3M – $4.0M |
| Industry (NAICS) | Retail Trade (448310) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: approximate sector default. PPP loans were sized on 2019–2020 payroll, so figures reflect that period. These are statistical estimates, not reported financials. Full methodology
History & advisors
“Since its inception, Moody's family owned and operated approach has provided the superior shopping experience you expect from the neighborhood store along with the variety you expect from a company with an international purchasing domain.”
Advisors
- BankingProsperity BankPPP / SBA lender
From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.
Banking relationships
| Prosperity Bank PPP 2020 | All 748 borrowers → |
From PPP and SBA loan records, which name the bank but not the individual banker.
PPP loans
| Approved | Draw | Amount | Jobs |
|---|---|---|---|
| 4/14/2020 | first | $647K | 55 |
6 locations
| 1137 S HARVARD AVE | Tulsa | This listing |
| 2013 W Kenosha St | Broken Arrow | View |
| 10031 E 71st St | Tulsa | View |
| 1812 Utica Square | Tulsa | View |
| 7015 S Lewis Ave | Tulsa | View |
| 8140 E 68th St | Tulsa | View |
Revenue, profit and value are for the whole company.
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About Moody's Jewelry
Moody's Jewelry is a family-owned retail trade company in Tulsa, Oklahoma, in business since 1944. It is owned by Ernest Moody Senior. Its estimated annual revenue is about $49.4M, with roughly $3.5M of EBITDA. It has about 50 employees. Its estimated business value is $15.4M (likely range $8.1M–$21.1M). It has 6 locations.
Common questions
- Who owns Moody's Jewelry?
- Moody's Jewelry is owned by Ernest Moody Senior, according to public sources such as the company's website or filings.
- How much revenue does Moody's Jewelry make?
- SeeBITDA estimates Moody's Jewelry's annual revenue at about $49.4M (likely between $32.5M and $56.3M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Moody's Jewelry worth?
- About $15.4M, roughly 4.4× its estimated EBITDA of $3.5M, typical for a retail trade company its size. Likely range: $8.1M–$21.1M.
- How many employees does Moody's Jewelry have?
- About 50, from its 2025 retirement-plan filing.
- When was Moody's Jewelry founded?
- Moody's Jewelry has been in business since 1944.
- Is Moody's Jewelry for sale?
- There's no public listing, but it shows signs that often come before a sale: in business 82 years (since 1944); founder still runs it after 82 years.