Nelson Automotive Finance LLC
How we got $8.2M
Based on its 10 employees and its payroll, both reported for PPP in 2020 and brought up to date.
What we know
What they do
Nelson Cars is a locally owned group of auto dealerships in Oklahoma, Tennessee and Arkansas that sells new, pre-owned and Certified Pre-Owned vehicles, buys used cars from sellers, and offers service and finance support for car owners.
From the company's website. Industry: Consumer Lending.
Customers & suppliers
Suppliers & brands
- Nissan · brand it sells or installs
- Mazda · brand it sells or installs
Estimated value over time
▲ 19% since 2020Today's estimate scaled by the headcount reported each year and that year's prices. A trend, not a record of past sale values.
Employees over time
▲ 2120% since 2020Show as table
| Year | Source | Employees | Est. revenue |
|---|---|---|---|
| 2020 | PPP loan | 10 | $2.5M |
| 2020 | Form 5500 | 221 | $55.4M |
| 2021 | Form 5500 | 222 | $55.6M |
Participants are employees in the company's retirement plan at year end, from its Form 5500 filing with the Department of Labor. They usually run a little under total headcount (part-timers and new hires may not be eligible). Revenue and EBITDA apply this industry's revenue per employee and margin to each year's count.
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| NELSON AUTOMOTIVE FINANCE LLC this business | $4.5M | — |
| PARAGON MORTGAGE, LLC Tulsa | $1.6M | 1.8 mi |
| M & M TENNIS, LLC Tulsa · 25 employees | $33.2M | 1.9 mi |
| COACHWISE FINANCIAL SOLUTIONS, INC. Tulsa · 2 employees | $952K | 2.8 mi |
| SILVER DOLLAR JEWELRY AND PAWN, LLC Tulsa · 7 employees | $2.5M | 3.0 mi |
| NEW BEGINNING FINANCIAL SERVICES CORP Tulsa · 2 employees | $930K | 3.0 mi |
| KVR WHOLESALERS Broken Arrow · 1 employees | $900K | 3.4 mi |
The full calculation
| Employees reported to the SBA | 10 |
| Revenue from headcount (employees × revenue per employee for companies this size) | $3.9M |
| Revenue from PPP payroll (payroll ÷ payroll's share of revenue for companies this size) | $4.0M |
| Estimate: the two combined (geometric mean) | $4.5M |
| EBITDA margin (industry, adjusted for size) | 40% |
| EBITDA = revenue × margin | $1.8M |
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $8.2M |
| Multiple for this size and industry | 4.5× |
| Value range | $4.3M – $11.2M |
| Revenue range | $3.0M – $5.2M |
| EBITDA range | $1.2M – $2.1M |
| Industry (NAICS) | Consumer Lending (522291) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: US Economic Census 2022, OK. PPP loans were sized on 2019–2020 payroll, so figures reflect that period. These are statistical estimates, not reported financials. Full methodology
People & advisors
“For over 50 years now the Nelson family has been a part of automotive retail.”
Advisors
- AccountingBrown, Chism & ThompsonAudits its 401(k) plan (2021 filing)
- BankingFirstar BankPPP / SBA lender
From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.
Banking relationships
| Firstar Bank PPP 2020, PPP 2021 | All 380 borrowers → |
From PPP and SBA loan records, which name the bank but not the individual banker.
PPP loans
| Approved | Draw | Amount | Jobs |
|---|---|---|---|
| 4/4/2020 | first | $113K | 10 |
| 3/18/2021 | second | $113K | 10 |
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About Nelson Automotive Finance LLC
Nelson Automotive Finance LLC is a consumer lending company in Tulsa, Oklahoma, in business since 2013. It is owned by Robert Nelson (Founder). Its estimated annual revenue is about $4.5M, with roughly $1.8M of EBITDA. It has about 222 employees. Its estimated business value is $8.2M (likely range $4.3M–$11.2M).
Common questions
- Who owns Nelson Automotive Finance LLC?
- Nelson Automotive Finance LLC is owned by Robert Nelson (Founder), according to public sources such as the company's website or filings.
- How much revenue does Nelson Automotive Finance LLC make?
- SeeBITDA estimates Nelson Automotive Finance LLC's annual revenue at about $4.5M (likely between $3.0M and $5.2M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Nelson Automotive Finance LLC worth?
- About $8.2M, roughly 4.5× its estimated EBITDA of $1.8M, typical for a consumer lending company its size. Likely range: $4.3M–$11.2M.
- How many employees does Nelson Automotive Finance LLC have?
- About 222, from its 2021 retirement-plan filing.
- When was Nelson Automotive Finance LLC founded?
- Nelson Automotive Finance LLC has been in business since 2013.