Preferred Auto Sales
How we got $3.0M
Based on typical figures for its industry (2022 Economic Census), not its own records.
What we know
Signs of a sale Some signs of a sale
- In business 28 years (since 1998)
From public records and the company's website, not a statement that it's for sale.
What they do
Preferred Auto Sales, Inc is a family owned used car dealership serving the Norman area since 1998, offering used vehicles at affordable prices with outside and in-house financing options.
From the company's website. Industry: Car dealers.
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| Preferred Auto Sales this business | $22.7M | — |
| FUNDERBURK LLC Norman · 2 employees | $2.6M | 0.2 mi |
| TRUCKS DIRECT LLC Norman · 1 employees | $1.5M | 0.3 mi |
| Womack Auto Sales Norman | $22.7M | 0.4 mi |
| Carl Cape Auto Sales Norman | $22.7M | 0.7 mi |
| THE PICKUP SHOP LLC Norman · 3 employees | $4.4M | 0.8 mi |
| BOOMER SERVICES, LLC Norman · 1 employees | $2.4M | 0.8 mi |
The full calculation
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $3.0M |
| Multiple for this size and industry | 3× |
| Value range | $366K – $6.8M |
This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Automobile dealers businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (4%). Treat these as a rough guide.
| Revenue range | $3.5M – $43.0M |
| EBITDA range | $153K – $1.9M |
| Industry (NAICS) | Automobile dealers (4411) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: US Economic Census 2022, OK. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology
People & advisors
“Preferred Auto Sales, Inc is a family owned dealership serving the Norman area since 1998.”
From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About Preferred Auto Sales
Preferred Auto Sales is a family-owned car dealers company in Norman, Oklahoma, in business since 1998. It is owned by Larry Dawson. Its estimated annual revenue is about $22.7M, with roughly $996K of EBITDA. Its estimated business value is $3.0M (likely range $366K–$6.8M).
Common questions
- Who owns Preferred Auto Sales?
- Preferred Auto Sales is owned by Larry Dawson, according to public sources such as the company's website or filings.
- How much revenue does Preferred Auto Sales make?
- SeeBITDA estimates Preferred Auto Sales's annual revenue at about $22.7M (likely between $3.5M and $43.0M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Preferred Auto Sales worth?
- About $3.0M, roughly 3× its estimated EBITDA of $996K, typical for a car dealers company its size. Likely range: $366K–$6.8M.
- When was Preferred Auto Sales founded?
- Preferred Auto Sales has been in business since 1998.