SeeBITDAOklahoma

Bill's Sporting Goods

Sporting Goods Retailers
Estimated valueLow confidence
$434K
$153Klikely range$703K
About 2× its yearly profit, typical for a company this size in its industry.
Revenue
$2.0M
a year
Profit (EBITDA)
$217K
11% of revenue
Employees
—
not reported
Leadership
Trent and Casey
Owner · source
Some signs of a sale

How we got $434K

Based on typical figures for its industry (2022 Economic Census), not its own records.

A typical sporting goods retailers business in Oklahoma$2.0M
Revenue$2.0M
× 11% profit margin$217K
× 2 sale multiple = value$434K

· Own this business? Correct these figures

What we know

No PPP loan
No 401(k) filing
No reported financials
Company website
Owner named

Signs of a sale Some signs of a sale

  • In business 48 years (since 1978)

From public records and the company's website, not a statement that it's for sale.

What they do

Bill's Sporting Goods is an archery pro shop and hunting equipment store in Claremore, Oklahoma, specializing in hunting equipment and shooting sports since 1978. It offers archery supplies, bow tuning services, and outdoor gear for local sportsmen and women.

Products & services
Archery suppliesBow tuning servicesHunting equipmentShooting sportsOutdoor gearFirearmsBow tune-up
Markets served
Shooting sports
Service area
Claremore, OklahomaTulsa, Oklahoma areaThe region

From the company's website. Industry: Sporting Goods Retailers.

Customers & suppliers

Suppliers & brands

  • Zebra Strings · brand it sells or installs
  • FirstString Archery · brand it sells or installs
  • UnBound Archery · brand it sells or installs

Compared with similar businesses nearby

BusinessEst. revenueEst. profitDistance
Bill's Sporting Goods
this business
$2.0M$217K—
CDL ENTERPRISES, LLC
Claremore · 6 employees
$3.6M$367K0.0 mi
Murphy USA
Claremore
$5.2M$272K0.4 mi
Med Bag
Claremore
$2.1M$187K0.5 mi
MUNS ENTERPRISES LLC
Claremore · 1 employees
$531K$76K0.5 mi
Claremore Music
Claremore
$2.0M$217K0.5 mi
Smart Start Ignition Interlock
Claremore
$2.1M$187K0.5 mi

The full calculation

Figures are shown toward the upper part of their range rather than at its middle.

Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.

Estimated value = EBITDA × typical sale multiple$434K
Multiple for this size and industry2×
Value range$153K – $703K

This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Sporting Goods Retailers businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (11%). Treat these as a rough guide.

Revenue range$859K – $2.6M
EBITDA range$95K – $293K
Industry (NAICS)Sporting Goods Retailers (459110)

EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.

Benchmarks: US Economic Census 2022, OK. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology

History & advisors

Founded 1978
“Located in Claremore within the Tulsa, Oklahoma area on historic Highway 66, Bill’s Sporting Goods has been specializing in hunting equipment and shooting sports since 1978.”

From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.

Public records

Matched to this business by name and address from public government data; a match can occasionally be wrong.

About Bill's Sporting Goods

Bill's Sporting Goods is a sporting goods retailers company in Claremore, Oklahoma, in business since 1978. It is owned by Trent and Casey. Its estimated annual revenue is about $2.0M, with roughly $217K of EBITDA. Its estimated business value is $434K (likely range $153K–$703K).

Common questions

Who owns Bill's Sporting Goods?
Bill's Sporting Goods is owned by Trent and Casey, according to public sources such as the company's website or filings.
How much revenue does Bill's Sporting Goods make?
SeeBITDA estimates Bill's Sporting Goods's annual revenue at about $2.0M (likely between $859K and $2.6M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
What is Bill's Sporting Goods worth?
About $434K, roughly 2× its estimated EBITDA of $217K, typical for a sporting goods retailers company its size. Likely range: $153K–$703K.
When was Bill's Sporting Goods founded?
Bill's Sporting Goods has been in business since 1978.