SeeBITDAOklahoma

Armstrong Auditorium

Promoters of Performing Arts, Sports, and Similar Events with Facilities
Estimated valueLow confidence
$1.0M
$364Klikely range$2.0M
About 2.7× its yearly profit, typical for a company this size in its industry.
Revenue
$1.5M
a year
Profit (EBITDA)
$386K
26% of revenue
Employees
—
not reported
Leadership
Gerald Flurry
Founder and Chairman · source · confirmed by 2 sources
Unlikely to sell soon
Has a management team. Someone besides the owner runs part of the business, which buyers pay more for.

How we got $1.0M

Based on typical figures for its industry (2022 Economic Census), not its own records.

A typical promoters of performing arts, sports, and similar events with facilities business in Oklahoma$1.5M
Revenue$1.5M
× 26% profit margin$386K
× 2.7 sale multiple = value$1.0M

· Own this business? Correct these figures

What we know

No PPP loan
No 401(k) filing
No reported financials
Company website
Owner named

Signs of a sale Unlikely to sell soon

  • In business 18 years (since 2008)
  • Family in the business (Stephen Flurry, Vice President, Western Hemisphere)

From public records and the company's website, not a statement that it's for sale.

What they do

Armstrong Auditorium is a concert hall in North Edmond, Oklahoma that presents classical, jazz, ballet, chamber, and folk music performances for concert-goers. It is an initiative of Armstrong International Cultural Foundation.

Products & services
Performing arts seriesTicket packagesCollege performancesGift cardsToursExhibits
Markets served
jazzballetfolk music
Service area
North EdmondEdmondOklahoma CityOklahoma
Certifications
Three Oklahoma RedBud AwardsTripSavvy Hall of Fame

From the company's website. Industry: Promoters of Performing Arts, Sports, and Similar Events with Facilities.

Customers & suppliers

Suppliers & brands

  • Hoboken Coffee Roasters · brand it sells or installs
  • Pie Junkie · brand it sells or installs
  • VBO Tickets · brand it sells or installs

Compared with similar businesses nearby

BusinessEst. revenueEst. profitDistance
Armstrong Auditorium
this business
$1.5M$386K—
SEMRAU EVENT MANAGEMENT, LLC
Edmond · 1 employees
$339K$101K1.8 mi
LAZY E ARENA, LLC
Guthrie · 33 employees
$8.0M$1.5M6.6 mi
FAIRWAY GOLF TOUR
Edmond · 1 employees
$574K$171K7.9 mi
HI-LO RODEO CO., L.L.C.
Edmond · 1 employees
$566K$169K8.3 mi
CHAMPION PRODUCTION GROUP
Oklahoma City · 2 employees
$886K$226K8.5 mi
RED DIRT SPORTS AND ENTERTAINMENT LLC
Oklahoma City · 3 employees
$1.6M$375K10.8 mi

The full calculation

Figures are shown toward the upper part of their range rather than at its middle.

Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.

Estimated value = EBITDA × typical sale multiple$1.0M
Multiple for this size and industry2.7×
Value range$364K – $2.0M

This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Promoters of Performing Arts, Sports, and Similar Events with Facilities businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (26%). Treat these as a rough guide.

Revenue range$661K – $2.4M
EBITDA range$169K – $610K
Industry (NAICS)Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310)

EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.

Benchmarks: US Economic Census 2022, OK. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology

Public records

Matched to this business by name and address from public government data; a match can occasionally be wrong.

About Armstrong Auditorium

Armstrong Auditorium is a promoters of performing arts, sports, and similar events with facilities company in Edmond, Oklahoma, in business since 2008. It is owned by Gerald Flurry (Founder and Chairman). Its estimated annual revenue is about $1.5M, with roughly $386K of EBITDA. Its estimated business value is $1.0M (likely range $364K–$2.0M).

Common questions

Who owns Armstrong Auditorium?
Armstrong Auditorium is owned by Gerald Flurry (Founder and Chairman), according to public sources such as the company's website or filings.
How much revenue does Armstrong Auditorium make?
SeeBITDA estimates Armstrong Auditorium's annual revenue at about $1.5M (likely between $661K and $2.4M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
What is Armstrong Auditorium worth?
About $1.0M, roughly 2.7× its estimated EBITDA of $386K, typical for a promoters of performing arts, sports, and similar events with facilities company its size. Likely range: $364K–$2.0M.
When was Armstrong Auditorium founded?
Armstrong Auditorium has been in business since 2008.