SeeBITDAOklahoma

Wild Birds Unlimited

Gift, Novelty, and Souvenir Retailers
Estimated valueLow confidence
$374K
$117Klikely range$613K
About 2× its yearly profit, typical for a company this size in its industry.
Revenue
$2.1M
a year
Profit (EBITDA)
$187K
9% of revenue
Employees
—
not reported
Leadership
Deborah Early, Sarah Williamson
Franchise Store Owners · source
Unlikely to sell soon

How we got $374K

Based on typical figures for its industry (2022 Economic Census), not its own records.

A typical gift, novelty, and souvenir retailers business in Oklahoma$2.1M
Revenue$2.1M
× 9% profit margin$187K
× 2 sale multiple = value$374K

· Own this business? Correct these figures

What we know

No PPP loan
No 401(k) filing
No reported financials
Company website
Owner named

Signs of a sale Unlikely to sell soon

  • In business 31 years (since 1995)
  • Family in the business (Sarah Williamson, Franchise Store Owner)

From public records and the company's website, not a statement that it's for sale.

What they do

Wild Birds Unlimited is a backyard bird feeding shop in Tulsa, OK, offering bird feeding products and advice to help customers attract birds to their yards.

Products & services
Nesting SuperBlendNesting SuperBlend Seed CylindersBirds & Beans CoffeeNature Centered PodcastDaily Savings ClubWBU Gift CardsWBU Email Subscriptions
Service area
Tulsa, OK
Certifications
Certified Wildlife Habitat

From the company's website. Industry: Gift, Novelty, and Souvenir Retailers.

Compared with similar businesses nearby

BusinessEst. revenueEst. profitDistance
Wild Birds Unlimited
this business
$2.1M$187K—
The LEGO Store
Tulsa
$2.0M$217K2.6 mi
OKLAHOMA LEARNING LLC
Tulsa · 24 employees
$6.7M$679K2.8 mi
Tiki Hut
Cushing
$1.7M$184K47.9 mi

The full calculation

Figures are shown toward the upper part of their range rather than at its middle.

Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.

Estimated value = EBITDA × typical sale multiple$374K
Multiple for this size and industry2×
Value range$117K – $613K

This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Gift, Novelty, and Souvenir Retailers businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (9%). Treat these as a rough guide.

Revenue range$811K – $2.8M
EBITDA range$73K – $255K
Industry (NAICS)Gift, Novelty, and Souvenir Retailers (459420)

EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.

Benchmarks: US Economic Census 2022, OK. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology

Public records

Matched to this business by name and address from public government data; a match can occasionally be wrong.

About Wild Birds Unlimited

Wild Birds Unlimited is a gift, novelty, and souvenir retailers company in Tulsa, Oklahoma, in business since 1995. It is owned by Deborah Early, Sarah Williamson (Franchise Store Owners). Its estimated annual revenue is about $2.1M, with roughly $187K of EBITDA. Its estimated business value is $374K (likely range $117K–$613K).

Common questions

Who owns Wild Birds Unlimited?
Wild Birds Unlimited is owned by Deborah Early, Sarah Williamson (Franchise Store Owners), according to public sources such as the company's website or filings.
How much revenue does Wild Birds Unlimited make?
SeeBITDA estimates Wild Birds Unlimited's annual revenue at about $2.1M (likely between $811K and $2.8M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
What is Wild Birds Unlimited worth?
About $374K, roughly 2× its estimated EBITDA of $187K, typical for a gift, novelty, and souvenir retailers company its size. Likely range: $117K–$613K.
When was Wild Birds Unlimited founded?
Wild Birds Unlimited has been in business since 1995.