Reed's Ammunition & Research
How we got $374K
Based on typical figures for its industry (2022 Economic Census), not its own records.
What we know
Signs of a sale Likely to sell
- In business 26 years (since 2000)
- Founder still runs it after 26 years
From public records and the company's website, not a statement that it's for sale.
What they do
Reed's Ammunition & Research is an online store in Oklahoma City selling ammunition, bullets and related reloading products, with a stated mission to provide the best products and service at the lowest prices possible.
From the company's website. Industry: Retail Trade.
Customers & suppliers
Suppliers & brands
- Berger Bullets · brand it sells or installs
- EAA/Tanfoglio · brand it sells or installs
- Kel-Tec · brand it sells or installs
- Nosler · brand it sells or installs
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| Reed's Ammunition & Research this business | $2.1M | — |
| Redbox Oklahoma City | $2.0M | 0.5 mi |
| Green Mesa Dispensary Oklahoma City | $2.1M | 0.5 mi |
| Supreme Kush Oklahoma City | $2.1M | 0.5 mi |
| Red Barn Market Oklahoma City | $2.1M | 0.6 mi |
| Blue Rhino Propane Exchange Oklahoma City | $9.6M | 0.7 mi |
| Intoxalock Ignition Interlock Oklahoma City | $2.1M | 0.7 mi |
The full calculation
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $374K |
| Multiple for this size and industry | 2× |
| Value range | $117K – $613K |
This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Retail Trade businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (9%). Treat these as a rough guide.
| Revenue range | $811K – $2.8M |
| EBITDA range | $73K – $255K |
| Industry (NAICS) | Retail Trade (453) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: approximate sector default. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology
History & advisors
“Founded in 2000 by Ron Reed, Reed's Ammunition & Research Started loading ammunition normally only available on the surplus market.”
From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About Reed's Ammunition & Research
Reed's Ammunition & Research is a retail trade company in Oklahoma City, Oklahoma, in business since 2000. It is owned by Ron Reed (Founder). Its estimated annual revenue is about $2.1M, with roughly $187K of EBITDA. Its estimated business value is $374K (likely range $117K–$613K).
Common questions
- Who owns Reed's Ammunition & Research?
- Reed's Ammunition & Research is owned by Ron Reed (Founder), according to public sources such as the company's website or filings.
- How much revenue does Reed's Ammunition & Research make?
- SeeBITDA estimates Reed's Ammunition & Research's annual revenue at about $2.1M (likely between $811K and $2.8M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Reed's Ammunition & Research worth?
- About $374K, roughly 2× its estimated EBITDA of $187K, typical for a retail trade company its size. Likely range: $117K–$613K.
- When was Reed's Ammunition & Research founded?
- Reed's Ammunition & Research has been in business since 2000.
- Is Reed's Ammunition & Research for sale?
- There's no public listing, but it shows signs that often come before a sale: in business 26 years (since 2000); founder still runs it after 26 years.