Mid America Optics
How we got $357K
Based on typical figures for its industry (2022 Economic Census), not its own records.
What we know
What they do
Mid America Optics is an online and local seller of optics and related gear, listing thermal and night vision, day optics, airguns, drones, tripods and accessories. It is based in the Oklahoma City area.
From the company's website. Industry: Retail Trade.
Customers & suppliers
Suppliers & brands
- Vortex · brand it sells or installs
- Pulsar · brand it sells or installs
- AGM · brand it sells or installs
- FX Airguns · brand it sells or installs
- InfiRay Outdoor · brand it sells or installs
- NOCPIX · brand it sells or installs
- RIX · brand it sells or installs
- DNT · brand it sells or installs
- Bering Optics · brand it sells or installs
- Two Vets Tripods · brand it sells or installs
- Accufire · brand it sells or installs
- ADM · brand it sells or installs
- Athlon · brand it sells or installs
- ATN · brand it sells or installs
- Autel · brand it sells or installs
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| Mid America Optics this business | $1.7M | — |
| Pecan Valley Junction Newalla | $3.0M | 1.1 mi |
| SHAM LLC Newalla · 5 employees | $4.2M | 3.0 mi |
| Stella Grocery Newalla | $3.0M | 3.0 mi |
| SELGER FARM CHIC DESIGN, LLC Newalla · 4 employees | $2.1M | 3.2 mi |
| Harvest Moon & Melon Magic Newalla | $4.2M | 4.0 mi |
| American Pride Home Inspection LLC Norman | $4.2M | 4.1 mi |
The full calculation
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $357K |
| Multiple for this size and industry | 2× |
| Value range | $110K – $558K |
This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Retail Trade businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (11%). Treat these as a rough guide.
| Revenue range | $655K – $2.2M |
| EBITDA range | $69K – $232K |
| Industry (NAICS) | Retail Trade (448) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: approximate sector default. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About Mid America Optics
Mid America Optics is a retail trade company in Newalla, Oklahoma, in business since 2022. Its estimated annual revenue is about $1.7M, with roughly $179K of EBITDA. Its estimated business value is $357K (likely range $110K–$558K).
Common questions
- Who owns Mid America Optics?
- The owner of Mid America Optics isn't in public records we've found yet. If you own or run the business, you can add or correct its details on SeeBITDA.
- How much revenue does Mid America Optics make?
- SeeBITDA estimates Mid America Optics's annual revenue at about $1.7M (likely between $655K and $2.2M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Mid America Optics worth?
- About $357K, roughly 2× its estimated EBITDA of $179K, typical for a retail trade company its size. Likely range: $110K–$558K.
- When was Mid America Optics founded?
- Mid America Optics has been in business since 2022.