ShapardResearch
How we got $536K
Based on typical figures for its industry (2022 Economic Census), not its own records.
What we know
Signs of a sale Unlikely to sell soon
- In business 22 years (since 2004)
From public records and the company's website, not a statement that it's for sale.
What they do
SoonerPoll, a brand of ShapardResearch LLC, is a public opinion polling firm in Oklahoma that says it has been Oklahoma's only independent, non-partisan public opinion polling firm since 2004.
From the company's website. Industry: Professional, scientific, and technical services.
Customers & suppliers
Customers
- News9 · named on its website
- Newson6 · named on its website
- News9/Newson6 · named on its website
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| ShapardResearch this business | $1.1M | — |
| EDWIN D. ABEL INC. Oklahoma City · 21 employees | $6.4M | 0.0 mi |
| RICHARD C LABARTHE, P.C. Oklahoma City · 3 employees | $971K | 0.0 mi |
| RICHARD C LABARTHE PC Oklahoma City · 3 employees | $866K | 0.0 mi |
| Red Tree Center Oklahoma City | $1.1M | 0.0 mi |
| REDBUD ADVISORS LLC Oklahoma City · 3 employees | $583K | 0.0 mi |
| SHAPARD RESEARCH, LLC Oklahoma City · 6 employees | $2.4M | 0.0 mi |
The full calculation
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $536K |
| Multiple for this size and industry | 2.5× |
| Value range | $157K – $958K |
This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Professional, scientific, and technical services businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (20%). Treat these as a rough guide.
| Revenue range | $397K – $1.6M |
| EBITDA range | $79K – $319K |
| Industry (NAICS) | Professional, scientific, and technical services (54) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: US Economic Census 2022, OK. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About ShapardResearch
ShapardResearch is a professional, scientific, and technical services company in Oklahoma City, Oklahoma, in business since 2004. It is owned by Griffin Communications. Its estimated annual revenue is about $1.1M, with roughly $214K of EBITDA. Its estimated business value is $536K (likely range $157K–$958K).
Common questions
- Who owns ShapardResearch?
- ShapardResearch is owned by Griffin Communications, according to public sources such as the company's website or filings.
- How much revenue does ShapardResearch make?
- SeeBITDA estimates ShapardResearch's annual revenue at about $1.1M (likely between $397K and $1.6M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is ShapardResearch worth?
- About $536K, roughly 2.5× its estimated EBITDA of $214K, typical for a professional, scientific, and technical services company its size. Likely range: $157K–$958K.
- When was ShapardResearch founded?
- ShapardResearch has been in business since 2004.