SeeBITDAOklahoma

Well Rooted Health and Nutrition

  • 3555 NW 58th St., Ste 910-W, Oklahoma City, OK
  • Since 2019
Estimated valueLow confidence
$212K
$62Klikely range$398K
About 2.1× its yearly profit, typical for a company this size in its industry.
Revenue
$440K
a year
Profit (EBITDA)
$101K
23% of revenue
Employees
—
not reported
Umo Callins
Owner/Founder · source

How we got $212K

Based on typical figures for its industry (2022 Economic Census), not its own records.

A typical hair & beauty salons business in Oklahoma$440K
Revenue$440K
× 23% profit margin$101K
× 2.1 sale multiple = value$212K

· Own this business? Correct these figures

What we know

No PPP loan
No 401(k) filing
No reported financials
Company website
Owner named

What they do

Well Rooted Health and Nutrition offers medical nutrition therapy and nutritional coaching through personalized consultations for individuals, families, and couples. It is led by registered dietitians and focuses on evidence-based nutrition and lifestyle change.

Products & services
Medical Nutrition TherapyNutritional CoachingInitial VisitFollow-Up consultationsMeal PlansWeekly RecipesCustomized meal plansWeekly meal plan subscription
Markets served
Individuals, families, and couplesAdult and Pediatric Weight ManagementSports NutritionPregnancy nutritionDisordered Eating and Eating DisordersDiabetes ManagementHeart Disease risk factorsKidney/Renal disease
Service area
Oklahoma City, OKEdmond, OK
Certifications
Registered dietitians

From the company's website. Industry: Hair & beauty salons.

Compared with similar businesses nearby

BusinessEst. revenueEst. profitDistance
Well Rooted Health and Nutrition
this business
$440K$101K—
Vitalis Metabolic Health
Oklahoma City
$440K$101K0.0 mi
THE ELECTROLYSIS CLINIC, LLC
Oklahoma City · 2 employees
$406K$93K0.1 mi
Beauty Clinic Maricel Kuhn Permanent Makeup & Aesthetics
Oklahoma City
$440K$101K0.1 mi
The Sweet Mimosa Day Spa
Oklahoma City
$440K$101K0.1 mi
All Things Renewed, Llc
Oklahoma City
$440K$101K0.2 mi
Shear Balance Salon
Oklahoma City
$440K$101K0.3 mi

The full calculation

Figures are shown toward the upper part of their range rather than at its middle.

Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.

Estimated value = EBITDA × typical sale multiple$212K
Multiple for this size and industry2.1×
Value range$62K – $398K

This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Personal care services businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (23%). Treat these as a rough guide.

Revenue range$161K – $686K
EBITDA range$37K – $158K
Industry (NAICS)Personal care services (8121)

EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.

Benchmarks: US Economic Census 2022, OK. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology

Public records

Matched to this business by name and address from public government data; a match can occasionally be wrong.

About Well Rooted Health and Nutrition

Well Rooted Health and Nutrition is a hair & beauty salons company in Oklahoma City, Oklahoma, in business since 2019. It is owned by Umo Callins (Owner/Founder). Its estimated annual revenue is about $440K, with roughly $101K of EBITDA. Its estimated business value is $212K (likely range $62K–$398K).

Common questions

Who owns Well Rooted Health and Nutrition?
Well Rooted Health and Nutrition is owned by Umo Callins (Owner/Founder), according to public sources such as the company's website or filings.
How much revenue does Well Rooted Health and Nutrition make?
SeeBITDA estimates Well Rooted Health and Nutrition's annual revenue at about $440K (likely between $161K and $686K), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
What is Well Rooted Health and Nutrition worth?
About $212K, roughly 2.1× its estimated EBITDA of $101K, typical for a hair & beauty salons company its size. Likely range: $62K–$398K.
When was Well Rooted Health and Nutrition founded?
Well Rooted Health and Nutrition has been in business since 2019.