Crumbl Cookies
How we got $332K
Based on typical figures for its industry (2022 Economic Census), not its own records.
What we know
What they do
Crumbl offers gourmet cookies and desserts for delivery, in-store pickup, and catering from its locally owned and operated dessert shop in Broken Arrow, Oklahoma. Its desserts are made fresh daily with a weekly rotating menu.
From the company's website. Industry: Restaurants.
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| Crumbl Cookies this business | $1.7M | — |
| ZMMCA ONE LLC Broken Arrow · 13 employees | $1.4M | 0.0 mi |
| Chicken Salad Chick Broken Arrow | $1.7M | 0.0 mi |
| Shawarma Shack Broken Arrow | $1.7M | 0.0 mi |
| Lennys Grill & Subs Broken Arrow | $1.7M | 0.0 mi |
| Casa Tequila Mexican Kitchen Broken Arrow | $1.7M | 0.1 mi |
| Outback Steakhouse Broken Arrow | $1.7M | 0.1 mi |
The full calculation
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $332K |
| Multiple for this size and industry | 1.8× |
| Value range | $118K – $518K |
This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Restaurants and Other Eating Places businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (11%). Treat these as a rough guide.
| Revenue range | $753K – $2.2M |
| EBITDA range | $82K – $240K |
| Industry (NAICS) | Restaurants and Other Eating Places (7225) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: US Economic Census 2022, OK. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology
History & advisors
“Created in 2017 when co-founders Jason McGowan and Sawyer Hemsley teamed up on a quest to bake the perfect chocolate chip cookie, they dreamt of bringing people together over a box of the best cookies in the world.”
From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About Crumbl Cookies
Crumbl Cookies is a restaurants company in Broken Arrow, Oklahoma, in business since 2017. It is owned by Jason McGowan (Co-founder). Its estimated annual revenue is about $1.7M, with roughly $184K of EBITDA. Its estimated business value is $332K (likely range $118K–$518K).
Common questions
- Who owns Crumbl Cookies?
- Crumbl Cookies is owned by Jason McGowan (Co-founder), according to public sources such as the company's website or filings.
- How much revenue does Crumbl Cookies make?
- SeeBITDA estimates Crumbl Cookies's annual revenue at about $1.7M (likely between $753K and $2.2M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Crumbl Cookies worth?
- About $332K, roughly 1.8× its estimated EBITDA of $184K, typical for a restaurants company its size. Likely range: $118K–$518K.
- When was Crumbl Cookies founded?
- Crumbl Cookies has been in business since 2017.