Whataburger
How we got $195K
Based on typical figures for its industry (2022 Economic Census), not its own records.
What we know
What they do
Whataburger is a restaurant serving made-to-order burgers and more, with breakfast, lunch and dinner, for customers in Broken Arrow, OK. It also sells branded apparel and merchandise.
From the company's website. Industry: Restaurants.
Customers & suppliers
Suppliers & brands
- Staunch Traditional Outfitters · brand it sells or installs
- YETI · brand it sells or installs
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| Whataburger this business | $990K | — |
| Pizza Hut Broken Arrow | $990K | 0.1 mi |
| Taco Casa Broken Arrow | $990K | 0.1 mi |
| Pizza Hut Broken Arrow | $990K | 0.1 mi |
| Sonic Drive-In Broken Arrow | $990K | 0.1 mi |
| Scooter's Coffee Broken Arrow | $990K | 0.1 mi |
| Chili's Grill & Bar Broken Arrow | $990K | 0.1 mi |
The full calculation
| Estimated value = EBITDA × typical sale multiple | $195K |
| Multiple for this size and industry | 1.8× |
| Value range | $90K – $396K |
This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Restaurants and Other Eating Places businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (11%). Treat these as a rough guide.
| Revenue range | $575K – $1.7M |
| EBITDA range | $63K – $183K |
| Industry (NAICS) | Restaurants and Other Eating Places (7225) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: US Economic Census 2022, OK. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About Whataburger
Whataburger is a restaurants company in Broken Arrow, Oklahoma. It is owned by Caleb Edwards (Operating Partner). Its estimated annual revenue is about $990K, with roughly $108K of EBITDA. Its estimated business value is $195K (likely range $90K–$396K).
Common questions
- Who owns Whataburger?
- Whataburger is owned by Caleb Edwards (Operating Partner), according to public sources such as the company's website or filings.
- How much revenue does Whataburger make?
- SeeBITDA estimates Whataburger's annual revenue at about $990K (likely between $575K and $1.7M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Whataburger worth?
- About $195K, roughly 1.8× its estimated EBITDA of $108K, typical for a restaurants company its size. Likely range: $90K–$396K.