Rylee & Rue
How we got $357K
Based on typical figures for its industry (2022 Economic Census), not its own records.
What we know
Signs of a sale Unlikely to sell soon
- Family in the business (Cole Moore, Owner)
From public records and the company's website, not a statement that it's for sale.
What they do
Rylee & Rue is a children's boutique in Ardmore, OK, selling fashionable attire and baby products, and offering registries. It is owned by husband and wife Melissa and Cole Moore.
From the company's website. Industry: Retail Trade.
Customers & suppliers
Suppliers & brands
- Itzy Ritzy · brand it sells or installs
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| Rylee & Rue this business | $1.7M | — |
| Brock Crossing Ardmore | $1.7M | 0.0 mi |
| Murray On Main Ardmore | $1.7M | 0.0 mi |
| Four Kind Babes Ardmore | $1.7M | 0.0 mi |
| Studio 4:13 Boutique Ardmore | $1.7M | 0.0 mi |
| Hashi Tashi CCC Ardmore | $3.0M | 0.0 mi |
| Evermore Ardmore | $1.7M | 0.1 mi |
The full calculation
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $357K |
| Multiple for this size and industry | 2× |
| Value range | $110K – $558K |
This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Retail Trade businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (11%). Treat these as a rough guide.
| Revenue range | $655K – $2.2M |
| EBITDA range | $69K – $232K |
| Industry (NAICS) | Retail Trade (448) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: approximate sector default. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology
People & advisors
Leadership
- CMCole MooreOwner · Company website · source
From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About Rylee & Rue
Rylee & Rue is a retail trade company in Ardmore, Oklahoma, in business since 2024. It is owned by Melissa and Cole Moore. Its estimated annual revenue is about $1.7M, with roughly $179K of EBITDA. Its estimated business value is $357K (likely range $110K–$558K).
Common questions
- Who owns Rylee & Rue?
- Rylee & Rue is owned by Melissa and Cole Moore, according to public sources such as the company's website or filings.
- How much revenue does Rylee & Rue make?
- SeeBITDA estimates Rylee & Rue's annual revenue at about $1.7M (likely between $655K and $2.2M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Rylee & Rue worth?
- About $357K, roughly 2× its estimated EBITDA of $179K, typical for a retail trade company its size. Likely range: $110K–$558K.
- When was Rylee & Rue founded?
- Rylee & Rue has been in business since 2024.