SeeBITDAOklahoma

Mary Kay Cosmetics

Retail Trade
  • 4316 NW 57th St, Oklahoma City, OK
  • Since 1963
  • NAICS 446
Estimated valueLow confidence
$838K
$204Klikely range$1.3M
About 2.4× its yearly profit, typical for a company this size in its industry.
Revenue
$4.6M
a year
Profit (EBITDA)
$349K
8% of revenue
Employees
—
not reported
Leadership
Mary Kay Ash
Founder · source
Likely to sell
Owner-run. We haven't found a manager besides the owner. Buyers usually pay less when a business depends on its owner.

How we got $838K

Based on typical figures for its industry (2022 Economic Census), not its own records.

A typical retail trade business in Oklahoma$4.6M
Revenue$4.6M
× 8% profit margin$349K
× 2.4 sale multiple = value$838K

· Own this business? Correct these figures

What we know

No PPP loan
No 401(k) filing
No reported financials
Company website
Owner named

Signs of a sale Likely to sell

  • In business 63 years (since 1963)
  • Founder still runs it after 63 years

From public records and the company's website, not a statement that it's for sale.

What they do

Mary Kay sells skin care, makeup, body and sun products, fragrance and gifts, and says it offers a beauty consultant business opportunity. The pages describe its products but do not state a specific customer group beyond consumers.

Products & services
Skin CareMakeupBody & SunFragranceGiftsSkin Care ToolsMary Kay Skin CareTimeWiseClear ProofMK MenMary Kay Matte Eye Shadow StickLimited-Edition Mint Bliss Lotion

From the company's website. Industry: Retail Trade.

Compared with similar businesses nearby

BusinessEst. revenueEst. profitDistance
Mary Kay Cosmetics
this business
$4.6M$349K—
Combo Face Masks LLC
Oklahoma City
$4.1M$285K0.3 mi
Supermercados Morelos
Oklahoma City
$3.0M$203K0.4 mi
Yan Yang
Oklahoma City
$4.6M$349K0.5 mi
LA UNION 5 LLC
Oklahoma City · 33 employees
$12.4M$672K0.5 mi
Cricket Wireless
Oklahoma City
$1.5M$111K0.5 mi
MK Liquor
Oklahoma City
$3.0M$203K0.5 mi

The full calculation

Figures are shown toward the upper part of their range rather than at its middle.

Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.

Estimated value = EBITDA × typical sale multiple$838K
Multiple for this size and industry2.4×
Value range$204K – $1.3M

This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Retail Trade businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (8%). Treat these as a rough guide.

Revenue range$1.4M – $6.1M
EBITDA range$106K – $459K
Industry (NAICS)Retail Trade (446)

EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.

Benchmarks: approximate sector default. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology

History & advisors

Founded 1963 by Mary Kay Ash
“Since 1963, it has been our mission to enrich the lives of women and their families.”

From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.

Public records

Matched to this business by name and address from public government data; a match can occasionally be wrong.

About Mary Kay Cosmetics

Mary Kay Cosmetics is a retail trade company in Oklahoma City, Oklahoma, in business since 1963. It is owned by Mary Kay Ash (Founder). Its estimated annual revenue is about $4.6M, with roughly $349K of EBITDA. Its estimated business value is $838K (likely range $204K–$1.3M).

Common questions

Who owns Mary Kay Cosmetics?
Mary Kay Cosmetics is owned by Mary Kay Ash (Founder), according to public sources such as the company's website or filings.
How much revenue does Mary Kay Cosmetics make?
SeeBITDA estimates Mary Kay Cosmetics's annual revenue at about $4.6M (likely between $1.4M and $6.1M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
What is Mary Kay Cosmetics worth?
About $838K, roughly 2.4× its estimated EBITDA of $349K, typical for a retail trade company its size. Likely range: $204K–$1.3M.
When was Mary Kay Cosmetics founded?
Mary Kay Cosmetics has been in business since 1963.
Is Mary Kay Cosmetics for sale?
There's no public listing, but it shows signs that often come before a sale: in business 63 years (since 1963); founder still runs it after 63 years.