The Willow
How we got $212K
Based on typical figures for its industry (2022 Economic Census), not its own records.
What we know
What they do
The Willow is an organic concepts hair salon in Yukon, Oklahoma that offers hair care services and organic hair product lines for purchase, personalized for each guest.
From the company's website. Industry: Hair & beauty salons.
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| The Willow this business | $440K | — |
| Deka Lash Yukon | $440K | 0.0 mi |
| Rick's Barber Shop Yukon | $440K | 0.0 mi |
| XO Medical Aesthetics + Wellness Yukon | $440K | 0.0 mi |
| Modern West Salon Yukon | $440K | 0.1 mi |
| Styledby.delaney Yukon | $440K | 0.1 mi |
| That Curly Girl Britt Yukon | $440K | 0.3 mi |
The full calculation
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $212K |
| Multiple for this size and industry | 2.1× |
| Value range | $62K – $398K |
This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Personal care services businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (23%). Treat these as a rough guide.
| Revenue range | $161K – $686K |
| EBITDA range | $37K – $158K |
| Industry (NAICS) | Personal care services (8121) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: US Economic Census 2022, OK. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About The Willow
The Willow is a hair & beauty salons company in Yukon, Oklahoma, in business since 2019. It is owned by Jayde Sawyer. Its estimated annual revenue is about $440K, with roughly $101K of EBITDA. Its estimated business value is $212K (likely range $62K–$398K).
Common questions
- Who owns The Willow?
- The Willow is owned by Jayde Sawyer, according to public sources such as the company's website or filings.
- How much revenue does The Willow make?
- SeeBITDA estimates The Willow's annual revenue at about $440K (likely between $161K and $686K), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is The Willow worth?
- About $212K, roughly 2.1× its estimated EBITDA of $101K, typical for a hair & beauty salons company its size. Likely range: $62K–$398K.
- When was The Willow founded?
- The Willow has been in business since 2019.