SeeBITDAOklahoma

Harley-Davidson Shop

Estimated valueLow confidence
$357K
$110Klikely range$558K
About 2× its yearly profit, typical for a company this size in its industry.
Revenue
$1.7M
a year
Profit (EBITDA)
$179K
11% of revenue
Employees
—
not reported
Leadership
Owner not found yet
We haven't found the owner in public records

How we got $357K

Based on typical figures for its industry (2022 Economic Census), not its own records.

A typical car dealers business in Oklahoma$1.7M
Revenue$1.7M
× 11% profit margin$179K
× 2 sale multiple = value$357K

· Own this business? Correct these figures

What we know

No PPP loan
No 401(k) filing
No reported financials
Company website
Owner not found

What they do

Diamondback Harley-Davidson is a Harley-Davidson dealership in Lawton, OK that sells new and used Harley-Davidson motorcycles and trikes and offers service, parts, and financing.

Products & services
New motorcyclesPre-owned motorcyclesCertified Pre-Owned motorcyclesTrikesService & PerformanceParts DepartmentSecure FinancingValue Your Trade-InRiding AcademyHarley-Davidson Insurance
Service area
Lawton, OKComanche CountyCacheElginMedicine ParkDuncanSouthwest OklahomaOklahoma
Certifications
H-D Certified™ pre-ownedH.O.G.® MembershipH-D Membership

From the company's website. Industry: Car dealers.

Customers & suppliers

Suppliers & brands

  • Harley-Davidson · brand it sells or installs

Compared with similar businesses nearby

BusinessEst. revenueEst. profitDistance
Harley-Davidson Shop
this business
$1.7M$179K—
Bryan's Car Corner 2 Lawton
Lawton
$22.5M$987K7.6 mi
The Chrome Link
Lawton
$22.5M$987K7.9 mi
Twister Auto Sales
Lawton
$22.5M$987K8.5 mi
Don Evans Trailers and Trailer Repair
Lawton
$2.3M$126K8.6 mi
NASSANEY MOTORSPORTS, LLC
Lawton · 15 employees
$14.6M$595K10.8 mi
WILPWR RATTLES, LLC
Lawton · 22 employees
$17.6M$718K10.9 mi

The full calculation

Figures are shown toward the upper part of their range rather than at its middle.

Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.

Estimated value = EBITDA × typical sale multiple$357K
Multiple for this size and industry2×
Value range$110K – $558K

This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Motorcycle, ATV, and All Other Motor Vehicle Dealers businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (11%). Treat these as a rough guide.

Revenue range$656K – $2.2M
EBITDA range$69K – $233K
Industry (NAICS)Motorcycle, ATV, and All Other Motor Vehicle Dealers (441227)

EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.

Benchmarks: US Economic Census 2022, OK. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology

Public records

Matched to this business by name and address from public government data; a match can occasionally be wrong.

About Harley-Davidson Shop

Harley-Davidson Shop is a car dealers company in Medicine Park, Oklahoma, in business since 2019. Its estimated annual revenue is about $1.7M, with roughly $179K of EBITDA. Its estimated business value is $357K (likely range $110K–$558K).

Common questions

Who owns Harley-Davidson Shop?
The owner of Harley-Davidson Shop isn't in public records we've found yet. If you own or run the business, you can add or correct its details on SeeBITDA.
How much revenue does Harley-Davidson Shop make?
SeeBITDA estimates Harley-Davidson Shop's annual revenue at about $1.7M (likely between $656K and $2.2M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
What is Harley-Davidson Shop worth?
About $357K, roughly 2× its estimated EBITDA of $179K, typical for a car dealers company its size. Likely range: $110K–$558K.
When was Harley-Davidson Shop founded?
Harley-Davidson Shop has been in business since 2019.