Dollar General
How we got $207K
Based on typical figures for its industry (2022 Economic Census), not its own records.
What we know
Signs of a sale Some signs of a sale
- In business 30 years (since 1996)
From public records and the company's website, not a statement that it's for sale.
What they do
Dollar General's website sells everyday household, grocery, personal care, seasonal and other low-priced consumer products, with deals and coupons shown on its shop pages. The pages shown do not describe the business's wider customer base or location details beyond the store finder.
From the company's website. Industry: Department Stores.
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| Dollar General this business | $1.5M | — |
| Infamous Og Dispensary Enid | $2.1M | 0.3 mi |
| Enid Rent-All & Banquet Supplies Enid | $2.1M | 0.4 mi |
| Oxygen Oklahoma North Inc Enid | $2.1M | 0.4 mi |
| Conoco Enid | $5.2M | 0.4 mi |
| AeroCare Enid | $2.1M | 0.4 mi |
| Lora Leigh's Boutique Enid | $2.1M | 0.4 mi |
The full calculation
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $207K |
| Multiple for this size and industry | 2× |
| Value range | $82K – $281K |
This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Department Stores businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (7%). Treat these as a rough guide.
| Revenue range | $734K – $1.7M |
| EBITDA range | $51K – $117K |
| Industry (NAICS) | Department Stores (455110) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: US Economic Census 2022, OK. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About Dollar General
Dollar General is a department stores company in Enid, Oklahoma, in business since 1996. Its estimated annual revenue is about $1.5M, with roughly $103K of EBITDA. Its estimated business value is $207K (likely range $82K–$281K).
Common questions
- Who owns Dollar General?
- The owner of Dollar General isn't in public records we've found yet. If you own or run the business, you can add or correct its details on SeeBITDA.
- How much revenue does Dollar General make?
- SeeBITDA estimates Dollar General's annual revenue at about $1.5M (likely between $734K and $1.7M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Dollar General worth?
- About $207K, roughly 2× its estimated EBITDA of $103K, typical for a department stores company its size. Likely range: $82K–$281K.
- When was Dollar General founded?
- Dollar General has been in business since 1996.