SeeBITDAOklahoma

Hertz

Passenger Car Rental
Estimated valueLow confidence
$3.0M
$775Klikely range$5.5M
About 3.8× its yearly profit, typical for a company this size in its industry.
Revenue
$2.0M
a year
Profit (EBITDA)
$796K
41% of revenue
Employees
—
not reported
Leadership
Owner not found yet
We haven't found the owner in public records
Some signs of a sale

How we got $3.0M

Based on typical figures for its industry (2022 Economic Census), not its own records.

A typical passenger car rental business in Oklahoma$2.0M
Revenue$2.0M
× 41% profit margin$796K
× 3.8 sale multiple = value$3.0M

· Own this business? Correct these figures

What we know

No PPP loan
No 401(k) filing
No reported financials
Company website
Owner not found

Signs of a sale Some signs of a sale

  • In business 30 years (since 1996)

From public records and the company's website, not a statement that it's for sale.

What they do

Hertz rents cars at its Oklahoma City location on Northwest Expressway, based on the page title only.

Products & services
Car Rental
Service area
Oklahoma City

From the company's website. Industry: Passenger Car Rental.

Compared with similar businesses nearby

BusinessEst. revenueEst. profitDistance
Hertz
this business
$2.0M$796K—
Moving Oklahoma Forward
Oklahoma City
$1.7M$548K0.1 mi
U-Haul Moving & Storage of Northwest Expressway
Oklahoma City
$2.0M$796K0.2 mi
SecurCare Self Storage
Oklahoma City
$1.7M$548K0.3 mi
Public Storage - Oklahoma City
Oklahoma City
$1.7M$548K0.3 mi
OMEGA INVESTMENTS, LLC
Oklahoma City · 5 employees
$1.4M$461K0.3 mi
Find Local Storage
Oklahoma City
$1.7M$548K0.3 mi

The full calculation

Figures are shown toward the upper part of their range rather than at its middle.

Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.

Estimated value = EBITDA × typical sale multiple$3.0M
Multiple for this size and industry3.8×
Value range$775K – $5.5M

This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Passenger Car Rental businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (41%). Treat these as a rough guide.

Revenue range$627K – $3.0M
EBITDA range$255K – $1.2M
Industry (NAICS)Passenger Car Rental (532111)

EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.

Benchmarks: US Economic Census 2022, OK. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology

Public records

Matched to this business by name and address from public government data; a match can occasionally be wrong.

About Hertz

Hertz is a passenger car rental company in Oklahoma City, Oklahoma, in business since 1996. Its estimated annual revenue is about $2.0M, with roughly $796K of EBITDA. Its estimated business value is $3.0M (likely range $775K–$5.5M).

Common questions

Who owns Hertz?
The owner of Hertz isn't in public records we've found yet. If you own or run the business, you can add or correct its details on SeeBITDA.
How much revenue does Hertz make?
SeeBITDA estimates Hertz's annual revenue at about $2.0M (likely between $627K and $3.0M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
What is Hertz worth?
About $3.0M, roughly 3.8× its estimated EBITDA of $796K, typical for a passenger car rental company its size. Likely range: $775K–$5.5M.
When was Hertz founded?
Hertz has been in business since 1996.