FireLake Discount Foods
How we got $399K
Based on typical figures for its industry (2022 Economic Census), not its own records.
What we know
Signs of a sale Some signs of a sale
- In business 25 years (since 2001)
From public records and the company's website, not a statement that it's for sale.
What they do
FireLake Discount Foods operates a discount grocery chain with weekly ad sales, digital coupons, and a rewards card, with a store in Shawnee, OK.
From the company's website. Industry: Supermarkets and Other Grocery Retailers (except Convenience Retailers).
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| FireLake Discount Foods this business | $3.0M | — |
| HARDESTY GROCERY AND MARKET, L.L.C. Shawnee · 6 employees | $2.7M | 0.2 mi |
| Aldi Shawnee | $1.5M | 5.3 mi |
| SEMINOLE NATION DIVISION OF COMMERCE Seminole · 29 employees | $10.5M | 13.6 mi |
| NEW MEEKER, LLC Meeker · 18 employees | $4.9M | 13.8 mi |
| RAINBOW FUEL STOP, LLC Meeker · 27 employees | $6.1M | 14.0 mi |
| Harps Food Stores Norman | $3.0M | 14.6 mi |
The full calculation
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $399K |
| Multiple for this size and industry | 2× |
| Value range | $151K – $617K |
This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Supermarkets and Other Grocery Retailers (except Convenience Retailers) businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (7%). Treat these as a rough guide.
| Revenue range | $1.4M – $3.8M |
| EBITDA range | $94K – $257K |
| Industry (NAICS) | Supermarkets and Other Grocery Retailers (except Convenience Retailers) (445110) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: US Economic Census 2022, OK. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology
History & advisors
“Opening its doors in May of 2001, FireLake Discount Foods owned by Citizen Potawatomi Nation became the largest tribally owned grocery store in the United States.”
From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About FireLake Discount Foods
FireLake Discount Foods is a supermarkets and other grocery retailers (except convenience retailers) company in Shawnee, Oklahoma, in business since 2001. It is owned by Citizen Potawatomi Nation. Its estimated annual revenue is about $3.0M, with roughly $199K of EBITDA. Its estimated business value is $399K (likely range $151K–$617K).
Common questions
- Who owns FireLake Discount Foods?
- FireLake Discount Foods is owned by Citizen Potawatomi Nation, according to public sources such as the company's website or filings.
- How much revenue does FireLake Discount Foods make?
- SeeBITDA estimates FireLake Discount Foods's annual revenue at about $3.0M (likely between $1.4M and $3.8M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is FireLake Discount Foods worth?
- About $399K, roughly 2× its estimated EBITDA of $199K, typical for a supermarkets and other grocery retailers (except convenience retailers) company its size. Likely range: $151K–$617K.
- When was FireLake Discount Foods founded?
- FireLake Discount Foods has been in business since 2001.