Stroud Safety
- John GentryChief Revenue Officer · Company website
How we got $374K
Based on typical figures for its industry (2022 Economic Census), not its own records.
What we know
Signs of a sale Some signs of a sale
- In business 28 years (since 1998)
- No family successor named on its website
From public records and the company's website, not a statement that it's for sale.
What they do
Stroud Safety is an Oklahoma City company that makes racing safety products, described as designed by racers for racers, and says it supports and equips racers from all over the world.
From the company's website. Industry: Retail Trade.
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| Stroud Safety this business | $2.1M | — |
| Little Caesars Pizza Oklahoma City | $1.7M | 0.1 mi |
| CashSaver Oklahoma City | $1.5M | 0.1 mi |
| Elevated Remedies Oklahoma City | $2.1M | 0.2 mi |
| WEST & WEST WORLD IMPORTS LLC Okc · 3 employees | $1.1M | 0.2 mi |
| House Of Pain Oklahoma City | $2.1M | 0.2 mi |
| Vapor Proz Oklahoma City | $2.1M | 0.2 mi |
The full calculation
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $374K |
| Multiple for this size and industry | 2× |
| Value range | $117K – $613K |
This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Retail Trade businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (9%). Treat these as a rough guide.
| Revenue range | $811K – $2.8M |
| EBITDA range | $73K – $255K |
| Industry (NAICS) | Retail Trade (453) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: approximate sector default. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology
History & advisors
“Founded by Bob Stroud, the company has always had a reputation for high quality, attention to detail, and innovativeness.”
From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About Stroud Safety
Stroud Safety is a retail trade company in Oklahoma City, Oklahoma, in business since 1998. It is owned by Tommy Cunningham. Its estimated annual revenue is about $2.1M, with roughly $187K of EBITDA. Its estimated business value is $374K (likely range $117K–$613K).
Common questions
- Who owns Stroud Safety?
- Stroud Safety is owned by Tommy Cunningham, according to public sources such as the company's website or filings.
- How much revenue does Stroud Safety make?
- SeeBITDA estimates Stroud Safety's annual revenue at about $2.1M (likely between $811K and $2.8M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Stroud Safety worth?
- About $374K, roughly 2× its estimated EBITDA of $187K, typical for a retail trade company its size. Likely range: $117K–$613K.
- When was Stroud Safety founded?
- Stroud Safety has been in business since 1998.