Aura Spa + Beauty Studio
How we got $212K
Based on typical figures for its industry (2022 Economic Census), not its own records.
What we know
What they do
Aura Spa + Beauty Studio is a spa and beauty studio in Norman, OK that offers skin treatments, waxing, lashes, makeup, and tanning, and sells skincare, makeup, and fragrance products. It describes itself as Oklahoma's preferred skin rejuvenation destination.
From the company's website. Industry: Hair & beauty salons.
Customers & suppliers
Suppliers & brands
- Agent Nateur · brand it sells or installs
- Alleven · brand it sells or installs
- Ayuna · brand it sells or installs
- Biocol Labs · brand it sells or installs
- DedCool · brand it sells or installs
- Eminence Organic Skin Care · brand it sells or installs
- Erbaviva · brand it sells or installs
- Ere Perez · brand it sells or installs
- Fitglow Beauty · brand it sells or installs
- Fur · brand it sells or installs
- Jane Iredale Makeup · brand it sells or installs
- Kjaer Weis · brand it sells or installs
- LightStim · brand it sells or installs
- Revitalash · brand it sells or installs
- Rituel De Fille · brand it sells or installs
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| Aura Spa + Beauty Studio this business | $439K | — |
| SALON AESTHETICS LLC Norman · 5 employees | $522K | 0.0 mi |
| Moxie Shop Norman | $439K | 0.0 mi |
| Studio 110 Norman | $439K | 0.1 mi |
| Above All Massage Norman | $439K | 0.1 mi |
| Reflex Foot Spa Norman | $439K | 0.1 mi |
| The Body Spa - Esthetics & Brazilian Waxing- Norman Brazilian Wax Norman | $439K | 0.1 mi |
The full calculation
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $212K |
| Multiple for this size and industry | 2.1× |
| Value range | $62K – $398K |
This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Personal care services businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (23%). Treat these as a rough guide.
| Revenue range | $161K – $686K |
| EBITDA range | $37K – $158K |
| Industry (NAICS) | Personal care services (8121) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: US Economic Census 2022, OK. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About Aura Spa + Beauty Studio
Aura Spa + Beauty Studio is a hair & beauty salons company in Norman, Oklahoma, in business since 2016. It is owned by Merlyn Zientowski. Its estimated annual revenue is about $439K, with roughly $101K of EBITDA. Its estimated business value is $212K (likely range $62K–$398K).
Common questions
- Who owns Aura Spa + Beauty Studio?
- Aura Spa + Beauty Studio is owned by Merlyn Zientowski, according to public sources such as the company's website or filings.
- How much revenue does Aura Spa + Beauty Studio make?
- SeeBITDA estimates Aura Spa + Beauty Studio's annual revenue at about $439K (likely between $161K and $686K), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Aura Spa + Beauty Studio worth?
- About $212K, roughly 2.1× its estimated EBITDA of $101K, typical for a hair & beauty salons company its size. Likely range: $62K–$398K.
- When was Aura Spa + Beauty Studio founded?
- Aura Spa + Beauty Studio has been in business since 2016.