Permanent Make-up By Michelle
How we got $212K
Based on typical figures for its industry (2022 Economic Census), not its own records.
What we know
Signs of a sale Unlikely to sell soon
- In business 20 years (since 2006)
From public records and the company's website, not a statement that it's for sale.
What they do
Permanent Makeup by Michelle, run by Michelle Keith, RN, in Norman, OK, focuses on medical micropigmentation (permanent makeup) for lips, eyeliner, brows, and areolar restoration, and also performs microblading eyebrow procedures.
From the company's website. Industry: Hair & beauty salons.
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| Permanent Make-up By Michelle this business | $439K | — |
| Franco Aesthetics Norman | $439K | 0.0 mi |
| Abundant Wellness Massage Norman | $439K | 0.1 mi |
| 24th Ave Massage Norman | $439K | 0.1 mi |
| SUPERCUTS Norman | $439K | 0.1 mi |
| Norman Regional Health System Norman | $439K | 0.1 mi |
| Cornerstone Nutrition & Diabetes Norman | $439K | 0.1 mi |
The full calculation
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $212K |
| Multiple for this size and industry | 2.1× |
| Value range | $62K – $398K |
This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Personal care services businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (23%). Treat these as a rough guide.
| Revenue range | $161K – $686K |
| EBITDA range | $37K – $158K |
| Industry (NAICS) | Personal care services (8121) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: US Economic Census 2022, OK. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About Permanent Make-up By Michelle
Permanent Make-up By Michelle is a hair & beauty salons company in Norman, Oklahoma, in business since 2006. Its estimated annual revenue is about $439K, with roughly $101K of EBITDA. Its estimated business value is $212K (likely range $62K–$398K).
Common questions
- Who owns Permanent Make-up By Michelle?
- The owner of Permanent Make-up By Michelle isn't in public records we've found yet. If you own or run the business, you can add or correct its details on SeeBITDA.
- How much revenue does Permanent Make-up By Michelle make?
- SeeBITDA estimates Permanent Make-up By Michelle's annual revenue at about $439K (likely between $161K and $686K), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Permanent Make-up By Michelle worth?
- About $212K, roughly 2.1× its estimated EBITDA of $101K, typical for a hair & beauty salons company its size. Likely range: $62K–$398K.
- When was Permanent Make-up By Michelle founded?
- Permanent Make-up By Michelle has been in business since 2006.