Baron Racing
How we got $436K
Based on typical figures for its industry (2022 Economic Census), not its own records.
What we know
What they do
Baron Racing is an online and local retailer of high-performance racing parts based in Edmond, OK (listed as Oklahoma City in the business info). It sells parts and accessories for racing and performance vehicles, with shipping across the continental US.
From the company's website. Industry: Auto repair.
Customers & suppliers
Suppliers & brands
- Aeromotive · brand it sells or installs
- ARC Racing · brand it sells or installs
- Be Cool · brand it sells or installs
- Billet Atomizer · brand it sells or installs
- Boninfante Friction · brand it sells or installs
- COMP Cams · brand it sells or installs
- DJ Safety · brand it sells or installs
- Fragola · brand it sells or installs
- FuelTech · brand it sells or installs
- Glasstek · brand it sells or installs
- Holley · brand it sells or installs
- HPL Oil · brand it sells or installs
- Kicker · brand it sells or installs
- Leash Electronics · brand it sells or installs
- Magnuson · brand it sells or installs
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| Baron Racing this business | $1.4M | — |
| MENZEL AUTO DETAILING LLC Edmond · 7 employees | $943K | 0.6 mi |
| T&B BLANCHARD LLC Edmond · 1 employees | $196K | 1.6 mi |
| Okie Express Oklahoma City | $1.4M | 1.6 mi |
| Surf wash Oklahoma City | $1.4M | 1.7 mi |
| KLEEN WASH LLC Edmond · 7 employees | $1.0M | 1.7 mi |
| 73012 Oklahoma City | $1.4M | 1.8 mi |
The full calculation
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $436K |
| Multiple for this size and industry | 2.3× |
| Value range | $134K – $668K |
This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Automotive repair and maintenance businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (14%). Treat these as a rough guide.
| Revenue range | $527K – $1.8M |
| EBITDA range | $73K – $242K |
| Industry (NAICS) | Automotive repair and maintenance (8111) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: US Economic Census 2022, OK. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About Baron Racing
Baron Racing is an auto repair company in Oklahoma City, Oklahoma, in business since 2018. It is owned by John Gentry. Its estimated annual revenue is about $1.4M, with roughly $190K of EBITDA. Its estimated business value is $436K (likely range $134K–$668K).
Common questions
- Who owns Baron Racing?
- Baron Racing is owned by John Gentry, according to public sources such as the company's website or filings.
- How much revenue does Baron Racing make?
- SeeBITDA estimates Baron Racing's annual revenue at about $1.4M (likely between $527K and $1.8M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Baron Racing worth?
- About $436K, roughly 2.3× its estimated EBITDA of $190K, typical for a auto repair company its size. Likely range: $134K–$668K.
- When was Baron Racing founded?
- Baron Racing has been in business since 2018.