SeeBITDAOklahoma

Wild West Ford

Estimated valueLow confidence
$3.0M
$347Klikely range$6.7M
About 3× its yearly EBITDA, typical for a company this size in its industry.
Revenue
$22.5M
a year
EBITDA
$987K
4% of revenue
Employees
—
not reported
Leadership
Lee Rogers
Owner · source

How we got $3.0M

Based on typical figures for its industry (2022 Economic Census), not its own records.

A typical car dealers business in Oklahoma$22.5M
Revenue$22.5M
× 4% EBITDA margin$987K
× 3 sale multiple = value$3.0M

Own this business? Correct these figures

What we know

No PPP loan
No 401(k) filing
No reported financials
Company website
Owner named

What they do

Wild West Ford is a Ford dealership in Guymon, Oklahoma, selling new and pre-owned vehicles and offering service, parts, and financing. It says it serves farmers, ranchers and community members in the Panhandle.

Products & services
New Ford modelsPre-owned vehiclesFord financingFord partsFord Pickup & Delivery serviceFord Mobile ServiceRental carsTire CenterParts Center
Markets served
farmersrancherscommunity members
Service area
Guymon, OKTexas CountyOklahomathe PanhandleTexasKansas
Certifications
Ford Blue Advantage Certified Pre-Owned

From the company's website. Industry: Car dealers.

Customers & suppliers

Suppliers & brands

  • Ford · brand it sells or installs

Compared with similar businesses nearby

BusinessEst. revenueEst. EBITDADistance
Wild West Ford
this business
$22.5M$987K—
CMML INVESTMENTS, LLC
Guymon · 17 employees
$22.3M$913K0.0 mi
Hinchey Ford
Guymon
$22.5M$987K0.0 mi
Wlid West Auto's
Guymon
$22.5M$987K0.0 mi
RT Motor Sports
Guymon
$22.5M$987K0.7 mi
Regency Auto Group Llc
Guymon
$735K$171K0.8 mi
R/T MOTORSPORTS, LLC
Guymon · 2 employees
$2.5M$135K0.8 mi

Ranges & sources

This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Automobile dealers businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (4%). Treat these as a rough guide.

Revenue range$3.3M – $42.2M
EBITDA range$145K – $1.9M
Industry (NAICS)Automobile dealers (4411)
Value range$347K – $6.7M

EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.

Benchmarks: US Economic Census 2022, OK. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology

Public records

Matched to this business by name and address from public government data; a match can occasionally be wrong.

About Wild West Ford

Wild West Ford is a car dealers company in Guymon, Oklahoma, in business since 2020. It is owned by Lee Rogers. Its estimated annual revenue is about $22.5M, with roughly $987K of EBITDA. Its estimated business value is $3.0M (likely range $347K–$6.7M).

Common questions

Who owns Wild West Ford?
Wild West Ford is owned by Lee Rogers, according to public sources such as the company's website or filings.
How much revenue does Wild West Ford make?
SeeBITDA estimates Wild West Ford's annual revenue at about $22.5M (likely between $3.3M and $42.2M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
What is Wild West Ford worth?
About $3.0M, roughly 3× its estimated EBITDA of $987K, typical for a car dealers company its size. Likely range: $347K–$6.7M.
When was Wild West Ford founded?
Wild West Ford has been in business since 2020.