SeeBITDAOklahoma

Skin Secrets Facial Plastic Surgery & Medical Spa

  • 4920 SW Lee Blvd, Lawton, OK
  • Since 2009
Estimated valueLow confidence
$212K
$62Klikely range$398K
About 2.1× its yearly profit, typical for a company this size in its industry.
Revenue
$440K
a year
Profit (EBITDA)
$101K
23% of revenue
Employees
—
not reported
Dr. Dale B. Smith, D.O.
Physician · source
Unlikely to sell soon

How we got $212K

Based on typical figures for its industry (2022 Economic Census), not its own records.

A typical hair & beauty salons business in Oklahoma$440K
Revenue$440K
× 23% profit margin$101K
× 2.1 sale multiple = value$212K

· Own this business? Correct these figures

What we know

No PPP loan
No 401(k) filing
No reported financials
Company website
Owner named

Signs of a sale Unlikely to sell soon

  • In business 17 years (since 2009)

From public records and the company's website, not a statement that it's for sale.

What they do

Skin Secrets is a physician-owned and operated premium medical spa and facial plastic surgery practice in Lawton, Oklahoma, offering cosmetic injectables, surgical and in-office procedures, aesthetician services, permanent cosmetics, and massage therapy.

Products & services
BotoxRadiesseJuvederm HA Dermal FillersSkinVive by JuvedermKYBELLARHA Specialized HA Dermal FillersDaxxifyHyaluronidaseFace and Neck Lifts (Rhytidectomy)Brow and Forehead LiftsLiposuctionUpper & Lower Blepharoplasty
Service area
Lawton
Certifications
Licensed VI Peel provider

From the company's website. Industry: Hair & beauty salons.

Customers & suppliers

Suppliers & brands

  • Colorescience · brand it sells or installs
  • Hydrinity Skin Science · brand it sells or installs
  • Obagi Medical · brand it sells or installs
  • SkinMedica · brand it sells or installs
  • Image Skincare · brand it sells or installs

Compared with similar businesses nearby

BusinessEst. revenueEst. profitDistance
Skin Secrets Facial Plastic Surgery & Medical Spa
this business
$440K$101K—
Precision Laser Center
Lawton
$440K$101K0.4 mi
Bodywork by Naomi
Lawton
$440K$101K0.5 mi
The Holistic Center
Lawton
$440K$101K0.6 mi
Collados Weight Loss Program
Lawton
$440K$101K1.0 mi
Skinworks
Lawton
$440K$101K1.0 mi
Nail Eclipse
Lawton
$440K$101K1.1 mi

The full calculation

Figures are shown toward the upper part of their range rather than at its middle.

Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.

Estimated value = EBITDA × typical sale multiple$212K
Multiple for this size and industry2.1×
Value range$62K – $398K

This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Personal care services businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (23%). Treat these as a rough guide.

Revenue range$161K – $686K
EBITDA range$37K – $158K
Industry (NAICS)Personal care services (8121)

EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.

Benchmarks: US Economic Census 2022, OK. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology

Public records

Matched to this business by name and address from public government data; a match can occasionally be wrong.

About Skin Secrets Facial Plastic Surgery & Medical Spa

Skin Secrets Facial Plastic Surgery & Medical Spa is a hair & beauty salons company in Lawton, Oklahoma, in business since 2009. It is owned by Dr. Dale B. Smith, D.O. (Physician). Its estimated annual revenue is about $440K, with roughly $101K of EBITDA. Its estimated business value is $212K (likely range $62K–$398K).

Common questions

Who owns Skin Secrets Facial Plastic Surgery & Medical Spa?
Skin Secrets Facial Plastic Surgery & Medical Spa is owned by Dr. Dale B. Smith, D.O. (Physician), according to public sources such as the company's website or filings.
How much revenue does Skin Secrets Facial Plastic Surgery & Medical Spa make?
SeeBITDA estimates Skin Secrets Facial Plastic Surgery & Medical Spa's annual revenue at about $440K (likely between $161K and $686K), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
What is Skin Secrets Facial Plastic Surgery & Medical Spa worth?
About $212K, roughly 2.1× its estimated EBITDA of $101K, typical for a hair & beauty salons company its size. Likely range: $62K–$398K.
When was Skin Secrets Facial Plastic Surgery & Medical Spa founded?
Skin Secrets Facial Plastic Surgery & Medical Spa has been in business since 2009.