SeeBITDAOklahoma

Wildflower at Heart

Retail Trade
  • 161 S 10th St, Duncan, OK
  • Since 2021
Estimated valueLow confidence
$380K
$119Klikely range$625K
About 2× its yearly profit, typical for a company this size in its industry.
Revenue
$2.1M
a year
Profit (EBITDA)
$190K
9% of revenue
Employees
—
not reported

How we got $380K

Based on typical figures for its industry (2022 Economic Census), not its own records.

A typical retail trade business in Oklahoma$2.1M
Revenue$2.1M
× 9% profit margin$190K
× 2 sale multiple = value$380K

· Own this business? Correct these figures

What we know

No PPP loan
No 401(k) filing
No reported financials
Company website
Owner named

What they do

Wildflower at Heart is a local flower shop in Duncan, OK offering same day flower delivery and floral arrangements for occasions and sympathy needs.

Products & services
Local flower deliverySame Day Flower DeliverySympathy and funeral flowersWreaths, Hearts and CrossesSprays and BasketsFlowers for the HomeFlowers for the CasketProm Corsages and BoutonnieresRosesSummer FlowersSpring FlowersMixed Bouquets
Markets served
OccasionsSympathy & FuneralPromWeddings
Service area
DuncanEmpireVelmaMarlowComancheBrayCentral HighWalters

From the company's website. Industry: Retail Trade.

Compared with similar businesses nearby

BusinessEst. revenueEst. profitDistance
Wildflower at Heart
this business
$2.1M$190K—
Frivolous
Duncan
$2.1M$190K0.0 mi
Dollar General
Duncan
$1.5M$112K0.1 mi
R&R Guitars
Duncan
$2.0M$219K0.1 mi
Ray Maier Sporting Goods
Duncan
$2.0M$219K0.1 mi
4 FAMILY LLC
Duncan · 2 employees
$931K$93K0.1 mi
American Scents
Duncan
$2.1M$190K0.1 mi

The full calculation

Figures are shown toward the upper part of their range rather than at its middle.

Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.

Estimated value = EBITDA × typical sale multiple$380K
Multiple for this size and industry2×
Value range$119K – $625K

This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Retail Trade businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (9%). Treat these as a rough guide.

Revenue range$821K – $2.9M
EBITDA range$74K – $261K
Industry (NAICS)Retail Trade (453)

EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.

Benchmarks: approximate sector default. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology

People & advisors

Founded 2021 by Sarah Taylor
“I opened my own business in March of 2021.”

From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.

Public records

Matched to this business by name and address from public government data; a match can occasionally be wrong.

About Wildflower at Heart

Wildflower at Heart is a retail trade company in Duncan, Oklahoma, in business since 2021. It is owned by Sarah Taylor. Its estimated annual revenue is about $2.1M, with roughly $190K of EBITDA. Its estimated business value is $380K (likely range $119K–$625K).

Common questions

Who owns Wildflower at Heart?
Wildflower at Heart is owned by Sarah Taylor, according to public sources such as the company's website or filings.
How much revenue does Wildflower at Heart make?
SeeBITDA estimates Wildflower at Heart's annual revenue at about $2.1M (likely between $821K and $2.9M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
What is Wildflower at Heart worth?
About $380K, roughly 2× its estimated EBITDA of $190K, typical for a retail trade company its size. Likely range: $119K–$625K.
When was Wildflower at Heart founded?
Wildflower at Heart has been in business since 2021.