Pica Marketing, Inc.
How we got $255K
Based on 1 employees reported for PPP in 2020, grown at the industry's Oklahoma rate since.
What we know
Estimated value over time
▲ 55% since 2020Today's estimate scaled by the headcount reported each year and that year's prices. A trend, not a record of past sale values.
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| PICA MARKETING, INC. this business | $1.9M | — |
| RHINO PRETZELS LLC Oklahoma City · 1 employees | $1.4M | 0.4 mi |
| DOUGHBOY DISTRIBUTING CO. Oklahoma City · 1 employees | $1.9M | 4.4 mi |
| 777 FOOD MART LLC Edmond · 5 employees | $5.3M | 5.9 mi |
| PIONEER MEAT BROKERAGE, INC. Edmond · 6 employees | $12.6M | 6.2 mi |
| BLUE AND GOLD SAUSAGE CO. LLC Jones · 28 employees | $45.2M | 6.4 mi |
| HOGUE DISTRIBUTING, INC Edmond · 1 employees | $1.6M | 7.5 mi |
The full calculation
| Employees reported to the SBA | 1 |
| Industry revenue per employee | $1.3M |
| Revenue = employees × revenue per employee | $1.9M |
| EBITDA margin (industry, adjusted for size) | 6% |
| EBITDA = revenue × margin | $106K |
| Cross-check: revenue implied by PPP payroll | $383K |
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $255K |
| Multiple for this size and industry | 2.4× |
| Value range | $121K – $362K |
| Revenue range | $1.1M – $2.2M |
| EBITDA range | $63K – $126K |
| Industry (NAICS) | Other Grocery and Related Products Merchant Wholesalers (424490) |
Low confidence: the employee-based and payroll-based estimates differ by more than 2×.
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: US Economic Census 2022. PPP loans were sized on 2019–2020 payroll, so figures reflect that period. These are statistical estimates, not reported financials. Full methodology
History & advisors
Advisors
- BankingMidFirst BankPPP / SBA lender
From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.
Banking relationships
| MidFirst Bank PPP 2020 | All 2,403 borrowers → |
From PPP and SBA loan records, which name the bank but not the individual banker.
PPP loans
| Approved | Draw | Amount | Jobs |
|---|---|---|---|
| 5/6/2020 | first | $3K | 1 |
About Pica Marketing, Inc.
Pica Marketing, Inc. is an other grocery and related products merchant wholesalers company in Edmond, Oklahoma. Its estimated annual revenue is about $1.9M, with roughly $106K of EBITDA. It has about 1 employees. Its estimated business value is $255K (likely range $121K–$362K).
Common questions
- Who owns Pica Marketing, Inc.?
- The owner of Pica Marketing, Inc. isn't in public records we've found yet. If you own or run the business, you can add or correct its details on SeeBITDA.
- How much revenue does Pica Marketing, Inc. make?
- SeeBITDA estimates Pica Marketing, Inc.'s annual revenue at about $1.9M (likely between $1.1M and $2.2M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Pica Marketing, Inc. worth?
- About $255K, roughly 2.4× its estimated EBITDA of $106K, typical for a other grocery and related products merchant wholesalers company its size. Likely range: $121K–$362K.
- How many employees does Pica Marketing, Inc. have?
- About 1, as reported on its PPP loan.