SeeBITDAOklahoma

Pizzeria Gusto, Inc.

Estimated valueMedium confidence
$783K
$412Klikely range$1.1M
About 2.1× its yearly profit, typical for a company this size in its industry.
Revenue
$4.1M
a year
Profit (EBITDA)
$373K
9% of revenue
Employees
42
reported in 2020
Leadership
Chef Kathryn Mathis
Owner · source
Unlikely to sell soon
Owner-run. We haven't found a manager besides the owner. Buyers usually pay less when a business depends on its owner.

How we got $783K

Based on its 42 employees and its payroll, both reported for PPP in 2020 and brought up to date.

42 employees × $78K each$3.3M
PPP payroll ÷ payroll's usual share of revenue$4.0M
Shown toward the top of its range×1.14
Revenue$4.1M
× 9% profit margin$373K
× 2.1 sale multiple = value$783K

· Own this business? Correct these figures

What we know

PPP loan, 2020
No 401(k) filing
No reported financials
Company website
Owner named

Signs of a sale Unlikely to sell soon

  • Family in the business (Kathryn Mathis, Co-owner, Chef)

From public records and the company's website, not a statement that it's for sale.

What they do

Pizzeria Gusto is an Italian restaurant in Oklahoma City's Historic Uptown area offering wood-fired pizza, craft cocktails and private dining and events.

Products & services
Wood-fired pizzaCraft cocktailsInventive dessertsPrivate dining & eventsPrivate dining roomPatio space
Service area
Oklahoma City

From the company's website. Industry: Restaurants.

Estimated value over time

▲ 26% since 2020
$0$450K$900K20202026

Today's estimate scaled by the headcount reported each year and that year's prices. A trend, not a record of past sale values.

Compared with similar businesses nearby

BusinessEst. revenueEst. profitDistance
PIZZERIA GUSTO, INC.
this business
$4.1M$373K—
The Pump Bar
Oklahoma City
$1.7M$184K0.0 mi
Urban Teahouse
Oklahoma City
$1.7M$184K0.0 mi
Maht
Oklahoma City
$1.7M$184K0.0 mi
DWKJ OLD SCHOOL BAGEL LLC
Oklahoma City · 11 employees
$1.3M$139K0.0 mi
A GOOD EGG DINING GROUP, LLC
Oklahoma City · 71 employees
$5.5M$436K0.1 mi
DRAKE SEAFOOD LLC
Oklahoma City · 26 employees
$2.7M$264K0.1 mi

The full calculation

Employees reported to the SBA42
Revenue from headcount (employees × revenue per employee for companies this size)$3.3M
Revenue from PPP payroll (payroll ÷ payroll's share of revenue for companies this size)$4.0M
Estimate: the two combined (geometric mean)$4.1M
EBITDA margin (industry, adjusted for size)9%
EBITDA = revenue × margin$373K

Figures are shown toward the upper part of their range rather than at its middle.

Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.

Estimated value = EBITDA × typical sale multiple$783K
Multiple for this size and industry2.1×
Value range$412K – $1.1M
Revenue range$2.7M – $4.7M
EBITDA range$245K – $425K
Industry (NAICS)Full-Service Restaurants (722511)

EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.

Benchmarks: US Economic Census 2022, OK. PPP loans were sized on 2019–2020 payroll, so figures reflect that period. These are statistical estimates, not reported financials. Full methodology

History & advisors

Advisors

  • BankingKirkpatrick BankPPP / SBA lender

From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.

Banking relationships

Kirkpatrick Bank
PPP 2020, PPP 2021
All 258 borrowers →

From PPP and SBA loan records, which name the bank but not the individual banker.

PPP loans

ApprovedDrawAmountForgivenJobsLender
4/7/2020first$184K$186K42Kirkpatrick Bank
1/19/2021second$258K$259K42Kirkpatrick Bank

Public records

Matched to this business by name and address from public government data; a match can occasionally be wrong.

About Pizzeria Gusto, Inc.

Pizzeria Gusto, Inc. is a restaurants company in Oklahoma City, Oklahoma, in business since 2013. It is owned by Chef Kathryn Mathis. Its estimated annual revenue is about $4.1M, with roughly $373K of EBITDA. It has about 42 employees. Its estimated business value is $783K (likely range $412K–$1.1M).

Common questions

Who owns Pizzeria Gusto, Inc.?
Pizzeria Gusto, Inc. is owned by Chef Kathryn Mathis, according to public sources such as the company's website or filings.
How much revenue does Pizzeria Gusto, Inc. make?
SeeBITDA estimates Pizzeria Gusto, Inc.'s annual revenue at about $4.1M (likely between $2.7M and $4.7M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
What is Pizzeria Gusto, Inc. worth?
About $783K, roughly 2.1× its estimated EBITDA of $373K, typical for a restaurants company its size. Likely range: $412K–$1.1M.
How many employees does Pizzeria Gusto, Inc. have?
About 42, as reported on its PPP loan.
When was Pizzeria Gusto, Inc. founded?
Pizzeria Gusto, Inc. has been in business since 2013.