Primus the New Beginning
How we got $829K
Based on its 9 employees and its payroll, both reported for PPP in 2021 and brought up to date.
What we know
Estimated value over time
▲ 40% since 2021Today's estimate scaled by the headcount reported each year and that year's prices. A trend, not a record of past sale values.
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| PRIMUS THE NEW BEGINNING this business | $2.1M | — |
| KATHERYNE B. PAYNE EDUCATION CENTER Oklahoma City · 7 employees | $951K | 1.6 mi |
| FAMILY SOLUTIONS COUNSELING PLLC Oklahoma City · 5 employees | $707K | 1.6 mi |
| YVONNE WEAVER Oklahoma City · 1 employees | $280K | 1.7 mi |
| SERENSIGHT COUNSELING, LLC Oklahoma City · 1 employees | $152K | 1.7 mi |
| CANCIERGE LLC Edmond · 1 employees | $170K | 1.7 mi |
| QUEST COUNSELING, INC Oklahoma City · 1 employees | $176K | 1.8 mi |
The full calculation
| Employees reported to the SBA | 9 |
| Revenue from headcount (employees × revenue per employee for companies this size) | $1.2M |
| Revenue from PPP payroll (payroll ÷ payroll's share of revenue for companies this size) | $2.9M |
| Estimate: the two combined (geometric mean) | $2.1M |
| EBITDA margin (industry, adjusted for size) | 13% |
| EBITDA = revenue × margin | $276K |
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $829K |
| Multiple for this size and industry | 3× |
| Value range | $436K – $1.1M |
| Revenue range | $1.4M – $2.4M |
| EBITDA range | $182K – $315K |
| Industry (NAICS) | Other Individual and Family Services (624190) |
Low confidence: the employee-based and payroll-based estimates differ by more than 2×.
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: US Economic Census 2022, OK. PPP loans were sized on 2019–2020 payroll, so figures reflect that period. These are statistical estimates, not reported financials. Full methodology
History & advisors
Advisors
- BankingHarvest Small Business Finance, LLCPPP / SBA lender
From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.
Banking relationships
| Harvest Small Business Finance, LLC PPP 2021 | All 31 borrowers → |
From PPP and SBA loan records, which name the bank but not the individual banker.
PPP loans
| Approved | Draw | Amount | Jobs |
|---|---|---|---|
| 2/25/2021 | first | $144K | 9 |
About Primus the New Beginning
Primus the New Beginning is an other individual and family services company in Oklahoma City, Oklahoma. Its estimated annual revenue is about $2.1M, with roughly $276K of EBITDA. It has about 9 employees. Its estimated business value is $829K (likely range $436K–$1.1M).
Common questions
- Who owns Primus the New Beginning?
- The owner of Primus the New Beginning isn't in public records we've found yet. If you own or run the business, you can add or correct its details on SeeBITDA.
- How much revenue does Primus the New Beginning make?
- SeeBITDA estimates Primus the New Beginning's annual revenue at about $2.1M (likely between $1.4M and $2.4M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Primus the New Beginning worth?
- About $829K, roughly 3× its estimated EBITDA of $276K, typical for a other individual and family services company its size. Likely range: $436K–$1.1M.
- How many employees does Primus the New Beginning have?
- About 9, as reported on its PPP loan.