Sonic Drive in Hugo, Inc.
How we got $429K
Based on its 18 employees and its payroll, both reported for PPP in 2020 and brought up to date.
What we know
Signs of a sale Some signs of a sale
- In business 30 years (since 1996)
From public records and the company's website, not a statement that it's for sale.
Estimated value over time
▲ 29% since 2020Today's estimate scaled by the headcount reported each year and that year's prices. A trend, not a record of past sale values.
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| SONIC DRIVE IN HUGO, INC. this business | $2.4M | — |
| Simple Simon's Pizza Hugo | $1.7M | 0.0 mi |
| KFC Hugo | $1.7M | 0.1 mi |
| Pizza Hut Hugo | $1.7M | 0.1 mi |
| The Red Star Hugo | $1.7M | 0.1 mi |
| Hugo Pruetts Deli/Bakery Hugo | $1.7M | 0.2 mi |
| McDonald's Hugo | $1.7M | 0.3 mi |
The full calculation
| Employees reported to the SBA | 18 |
| Revenue from headcount (employees × revenue per employee for companies this size) | $1.6M |
| Revenue from PPP payroll (payroll ÷ payroll's share of revenue for companies this size) | $2.8M |
| Estimate: the two combined (geometric mean) | $2.4M |
| EBITDA margin (industry, adjusted for size) | 10% |
| EBITDA = revenue × margin | $239K |
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $429K |
| Multiple for this size and industry | 1.8× |
| Value range | $226K – $588K |
| Revenue range | $1.6M – $2.8M |
| EBITDA range | $157K – $272K |
| Industry (NAICS) | Limited-Service Restaurants (722513) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: US Economic Census 2022, OK. PPP loans were sized on 2019–2020 payroll, so figures reflect that period. These are statistical estimates, not reported financials. Full methodology
People & advisors
Advisors
- BankingArvest BankPPP / SBA lender
From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.
Banking relationships
| Arvest Bank PPP 2020 | All 5,114 borrowers → |
From PPP and SBA loan records, which name the bank but not the individual banker.
PPP loans
| Approved | Draw | Amount | Jobs |
|---|---|---|---|
| 4/8/2020 | first | $96K | 18 |
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About Sonic Drive in Hugo, Inc.
Sonic Drive in Hugo, Inc. is a restaurants company in Hugo, Oklahoma, in business since 1996. Its estimated annual revenue is about $2.4M, with roughly $239K of EBITDA. It has about 18 employees. Its estimated business value is $429K (likely range $226K–$588K).
Common questions
- Who owns Sonic Drive in Hugo, Inc.?
- The owner of Sonic Drive in Hugo, Inc. isn't in public records we've found yet. If you own or run the business, you can add or correct its details on SeeBITDA.
- How much revenue does Sonic Drive in Hugo, Inc. make?
- SeeBITDA estimates Sonic Drive in Hugo, Inc.'s annual revenue at about $2.4M (likely between $1.6M and $2.8M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Sonic Drive in Hugo, Inc. worth?
- About $429K, roughly 1.8× its estimated EBITDA of $239K, typical for a restaurants company its size. Likely range: $226K–$588K.
- How many employees does Sonic Drive in Hugo, Inc. have?
- About 18, as reported on its PPP loan.
- When was Sonic Drive in Hugo, Inc. founded?
- Sonic Drive in Hugo, Inc. has been in business since 1996.