SeeBITDAOklahoma

Spartan Pool and Patio LLC

  • 1400 24TH AVE SW, Norman, OK
  • Since 2008
  • Family-owned
Estimated valueMedium confidence
$2.8M
$1.5Mlikely range$3.8M
About 2.8× its yearly profit, typical for a company this size in its industry.
Revenue
$10.7M
a year
Profit (EBITDA)
$995K
9% of revenue
Employees
27
reported in 2020
Jordan Demeter
Founder · source
Some signs of a sale

How we got $2.8M

Based on its 27 employees and its payroll, both reported for PPP in 2020 and brought up to date.

27 employees × $378K each$10.2M
PPP payroll ÷ payroll's usual share of revenue$8.6M
Shown toward the top of its range×1.14
Revenue$10.7M
× 9% profit margin$995K
× 2.8 sale multiple = value$2.8M

· Own this business? Correct these figures

What we know

PPP loan, 2020
401(k) filing, 2025
No reported financials
Company website
Owner named

Signs of a sale Some signs of a sale

  • In business 18 years (since 2008)
  • Headcount down 39% since 2024 (retirement plan filings)

From public records and the company's website, not a statement that it's for sale.

What they do

Spartan Pool & Patio is a family-owned pool builder and retail store in Norman, Oklahoma, offering custom concrete pools, hot tubs, outdoor living items, and pool service for Oklahoma homeowners.

Products & services
Concrete PoolsCommerical PoolsOutdoor LivingPool FeaturesPool RemodelVinyl LinersHot Tub Owners ManualWeekly CleaningLatham Safety CoversSealer ServicePool Equipment Repairspool chemicals
Service area
NormanEdmondMooreOklahoma City MetroArcadiaBlanchardChoctawGoldsby

From the company's website. Industry: Fencing, siding & exterior.

Customers & suppliers

Customers

  • Oklahoma Red Door Management · named on its website

Suppliers & brands

  • American Whirpool · brand it sells or installs
  • Big Green Egg · brand it sells or installs
  • Latham · brand it sells or installs

Estimated value over time

▲ 23% since 2020
$0$2.1M$4.2M2020202120222023202420252026

Today's estimate scaled by the headcount reported each year and that year's prices. A trend, not a record of past sale values.

Employees over time

▼ 19% since 2020
025502020202120222023202420252722
401(k) / retirement-plan participantsEmployees reported for PPP
Show as table
YearSourceEmployeesEst. revenueEst. EBITDA
2020PPP loan27$6.9M$643K
2020Form 550022$5.6M$524K
2021Form 550018$4.6M$429K
2022Form 550023$5.9M$548K
2023Form 550035$8.9M$834K
2024Form 550036$9.2M$858K
2025Form 550022$5.6M$524K

Participants are employees in the company's retirement plan at year end, from its Form 5500 filing with the Department of Labor. They usually run a little under total headcount (part-timers and new hires may not be eligible). Revenue and EBITDA apply this industry's revenue per employee and margin to each year's count.

Compared with similar businesses nearby

BusinessEst. revenueEst. profitDistance
SPARTAN POOL AND PATIO LLC
this business
$10.7M$995K—
J ROYAL FENCE
Norman · 2 employees
$1.0M$134K1.2 mi
D OWEN CONSTRUCTION LLC
Norman · 31 employees
$10.5M$975K1.3 mi
OKLAHOMA COATINGS AND DESIGN
Norman · 10 employees
$3.1M$358K1.5 mi
DIXON LAND SERVICES LLC
Norman · 1 employees
$649K$98K1.8 mi
INNOVATIVE EXCAVATING LLC
Norman · 5 employees
$2.0M$227K2.0 mi
NORMAN FENCE COMPANY L & C OWNERS LLC
Norman · 1 employees
$838K$107K2.6 mi

The full calculation

Employees reported to the SBA27
Revenue from headcount (employees × revenue per employee for companies this size)$10.2M
Revenue from PPP payroll (payroll ÷ payroll's share of revenue for companies this size)$8.6M
Estimate: the two combined (geometric mean)$10.7M
EBITDA margin (industry, adjusted for size)9%
EBITDA = revenue × margin$995K

Figures are shown toward the upper part of their range rather than at its middle.

Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.

Estimated value = EBITDA × typical sale multiple$2.8M
Multiple for this size and industry2.8×
Value range$1.5M – $3.8M
Revenue range$7.0M – $12.2M
EBITDA range$654K – $1.1M
Industry (NAICS)All Other Specialty Trade Contractors (238990)

EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.

Benchmarks: US Economic Census 2022, OK. PPP loans were sized on 2019–2020 payroll, so figures reflect that period. These are statistical estimates, not reported financials. Full methodology

People & advisors

Founded 2008 by Jordan Demeter and Sam StroudFamily-owned
“In 2008, brothers Jordan Demeter and Sam Stroud founded what is now Spartan Pool and Patio.”

Advisors

  • BankingProsperity BankPPP / SBA lender

From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.

Banking relationships

Prosperity Bank
PPP 2020, PPP 2021
All 748 borrowers →

From PPP and SBA loan records, which name the bank but not the individual banker.

PPP loans

ApprovedDrawAmountForgivenJobsLender
4/14/2020first$237K$238K27Prosperity Bank
1/21/2021second$266K$267K27Prosperity Bank

Public records

Matched to this business by name and address from public government data; a match can occasionally be wrong.

About Spartan Pool and Patio LLC

Spartan Pool and Patio LLC is a family-owned fencing, siding & exterior company in Norman, Oklahoma, in business since 2008. It is owned by Jordan Demeter (Founder). Its estimated annual revenue is about $10.7M, with roughly $995K of EBITDA. It has about 22 employees. Its estimated business value is $2.8M (likely range $1.5M–$3.8M).

Common questions

Who owns Spartan Pool and Patio LLC?
Spartan Pool and Patio LLC is owned by Jordan Demeter (Founder), according to public sources such as the company's website or filings.
How much revenue does Spartan Pool and Patio LLC make?
SeeBITDA estimates Spartan Pool and Patio LLC's annual revenue at about $10.7M (likely between $7.0M and $12.2M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
What is Spartan Pool and Patio LLC worth?
About $2.8M, roughly 2.8× its estimated EBITDA of $995K, typical for a fencing, siding & exterior company its size. Likely range: $1.5M–$3.8M.
How many employees does Spartan Pool and Patio LLC have?
About 22, from its 2025 retirement-plan filing.
When was Spartan Pool and Patio LLC founded?
Spartan Pool and Patio LLC has been in business since 2008.