Storage R Us, LLC
How we got $10.9M
Based on its 30 employees and its payroll, both reported for PPP in 2020 and brought up to date.
What we know
Signs of a sale High sell likelihood
- In business 54 years (since 1972)
- Founder still runs it after 54 years
- No family successor named on its website
From public records and the company's website, not a statement that it's for sale.
What they do
Storage R Us operates self-storage facilities in Lawton and other Oklahoma towns, offering climate-controlled units, boat and RV storage, and budget truck rental. It says it especially serves U.S. military service members and their families stationed at Fort Sill and nearby bases.
From the company's website. Industry: Lessors of Miniwarehouses and Self-Storage Units.
Customers & suppliers
Suppliers & brands
- Budget · brand it sells or installs
- Penske · brand it sells or installs
Estimated value over time
▲ 29% since 2020Today's estimate scaled by the headcount reported each year and that year's prices. A trend, not a record of past sale values.
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| STORAGE R US, LLC this business | $11.5M | — |
| Dalston Mini Storage Lawton | $928K | 1.1 mi |
| Ko Storage Lawton | $9.3M | 1.5 mi |
| INTERSTATE STORAGE INC Lawton · 4 employees | $1.2M | 1.5 mi |
| CENTRAL MALL LAWTON REALTY HOLDING LLC Lawton · 21 employees | $5.7M | 1.8 mi |
| Legacy Storage - Lawton OK Lawton | $928K | 2.5 mi |
| JOHNNY OWENS COMMERCIAL PROPERTIES INC Lawton · 2 employees | $1.0M | 2.5 mi |
The full calculation
| Employees reported to the SBA | 30 |
| Revenue from headcount (employees × revenue per employee for companies this size) | $12.6M |
| Revenue from PPP payroll (payroll ÷ payroll's share of revenue for companies this size) | $10.6M |
| Estimate: the two combined (geometric mean) | $11.5M |
| EBITDA margin (industry, adjusted for size) | 22% |
| EBITDA = revenue × margin | $2.5M |
Brought up to date: prices are 10% higher than in the benchmark's year and Oklahoma employment in this industry has grown 4% since 2020, both included above.
| Estimated value = EBITDA × typical sale multiple | $10.9M |
| Multiple for this size and industry | 4.4× |
| Value range | $6.6M – $17.1M |
| Revenue range | $8.6M – $15.0M |
| EBITDA range | $1.9M – $3.2M |
| Industry (NAICS) | Lessors of Miniwarehouses and Self-Storage Units (531130) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: US Economic Census 2022, OK. PPP loans were sized on 2019–2020 payroll, so figures reflect that period. These are statistical estimates, not reported financials. Full methodology
People & advisors
“Storage ‘R’ Us started as a family business with roots in Oklahoma, and while Dr. Gibson is still involved, his son and daughter took over operations of Storage ‘R’ Us in 1999.”
Leadership
- DJDeanna Johnsonoversees the day-to-day business of Storage ‘R’ Us · Company website · source
Advisors
- BankingBancFirstPPP / SBA lender
From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.
Banking relationships
| BancFirst PPP 2020 | All 7,048 borrowers → |
From PPP and SBA loan records, which name the bank but not the individual banker.
PPP loans
| Approved | Draw | Amount | Jobs |
|---|---|---|---|
| 4/10/2020 | first | $176K | 30 |
4 locations
| 2310 EAST GORE | Lawton | This listing |
| 7503 NW Cache Rd | Lawton | View |
| 900 NW Rogers Ln | Lawton | View |
| 3411 S I 35 Service Rd | Moore | View |
Revenue, profit and value are for the whole company.
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About Storage R Us, LLC
Storage R Us, LLC is a family-owned lessors of miniwarehouses and self-storage units company in Lawton, Oklahoma, in business since 1972. It is owned by Gilbert Gibson (Founder). Its estimated annual revenue is about $11.5M, with roughly $2.5M of EBITDA. It has about 30 employees. Its estimated business value is $10.9M (likely range $6.6M–$17.1M). It has 4 locations.
Common questions
- Who owns Storage R Us, LLC?
- Storage R Us, LLC is owned by Gilbert Gibson (Founder), according to public sources such as the company's website or filings.
- How much revenue does Storage R Us, LLC make?
- SeeBITDA estimates Storage R Us, LLC's annual revenue at about $11.5M (likely between $8.6M and $15.0M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Storage R Us, LLC worth?
- About $10.9M, roughly 4.4× its estimated EBITDA of $2.5M, typical for a lessors of miniwarehouses and self-storage units company its size. Likely range: $6.6M–$17.1M.
- How many employees does Storage R Us, LLC have?
- About 30, as reported on its PPP loan.
- When was Storage R Us, LLC founded?
- Storage R Us, LLC has been in business since 1972.
- Is Storage R Us, LLC for sale?
- There's no public listing, but it shows signs that often come before a sale: in business 54 years (since 1972); founder still runs it after 54 years; no family successor named on its website.