SeeBITDAOklahoma

Toni Brattin & Company, Inc.

Retail Trade
  • 5801 COLUMBINE WAY, Oklahoma City, OK
  • 2 locations
  • Since 2001
  • NAICS 446120
Estimated valueLow confidence
$355K
$187Klikely range$485K
About 2× its yearly profit, typical for a company this size in its industry.
Revenue
$2.1M
a year
Profit (EBITDA)
$177K
8% of revenue
Employees
2
reported in 2020
Leadership
Owner not found yet
We haven't found the owner in public records
Some signs of a sale

How we got $355K

Based on its 2 employees and its payroll, both reported for PPP in 2020 and brought up to date.

2 employees × $554K each$1.1M
PPP payroll ÷ payroll's usual share of revenue$3.2M
Shown toward the top of its range×1.14
Revenue$2.1M
× 8% profit margin$177K
× 2 sale multiple = value$355K

· Own this business? Correct these figures

What we know

PPP loan, 2020
No 401(k) filing
No reported financials
Company website
Owner not found
2 locations found

Signs of a sale Some signs of a sale

  • In business 25 years (since 2001)

From public records and the company's website, not a statement that it's for sale.

What they do

Toni Brattin & Company sells wigs, hairpieces, extensions and related hair accessories online. The site shows product listings and color options but does not clearly describe its customer base.

Products & services
WigsShadow Shade WigsHairpiecesTwists & PoufsPonytailsBangs, Toppers & FillersBuns & ChignonsTwin ClipsBend & Shape ClipsCanDo CombsExtensionsFalls

From the company's website. Industry: Retail Trade.

Estimated value over time

▲ 57% since 2020
$0$204K$408K20202026

Today's estimate scaled by the headcount reported each year and that year's prices. A trend, not a record of past sale values.

Compared with similar businesses nearby

BusinessEst. revenueEst. profitDistance
TONI BRATTIN & COMPANY, INC.
this business
$2.1M$177K—
PURE NUTRITION INC
Oklahoma City · 2 employees
$803K$86K1.1 mi
LEGACY OF FAITH INC.
Oklahoma City · 1 employees
$556K$60K1.4 mi
DEBBIE DAILY INC
Oklahoma City · 1 employees
$991K$91K1.5 mi
PHYSICIANS CONTACT LENS AND OPTICAL, INC.
Oklahoma City · 2 employees
$1.2M$111K1.5 mi
ZRC PHARMACY, LLC
Oklahoma City · 1 employees
$722K$78K2.8 mi
CUDD COMPANY, LLC
Edmond · 13 employees
$8.5M$567K2.8 mi

The full calculation

Employees reported to the SBA2
Revenue from headcount (employees × revenue per employee for companies this size)$1.1M
Revenue from PPP payroll (payroll ÷ payroll's share of revenue for companies this size)$3.2M
Estimate: the two combined (geometric mean)$2.1M
EBITDA margin (industry, adjusted for size)8%
EBITDA = revenue × margin$177K

Figures are shown toward the upper part of their range rather than at its middle.

Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.

Estimated value = EBITDA × typical sale multiple$355K
Multiple for this size and industry2×
Value range$187K – $485K
Revenue range$1.4M – $2.4M
EBITDA range$117K – $202K
Industry (NAICS)Retail Trade (446120)

Low confidence: the employee-based and payroll-based estimates differ by more than 2×.

EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.

Benchmarks: approximate sector default. PPP loans were sized on 2019–2020 payroll, so figures reflect that period. These are statistical estimates, not reported financials. Full methodology

History & advisors

Advisors

  • BankingChickasaw Community BankPPP / SBA lender

From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.

Banking relationships

Chickasaw Community Bank
PPP 2020, PPP 2021
All 317 borrowers →

From PPP and SBA loan records, which name the bank but not the individual banker.

PPP loans

ApprovedDrawAmountForgivenJobsLender
4/13/2020first$37K$37K2Chickasaw Community Bank
1/20/2021second$35K$35K2Chickasaw Community Bank

2 locations

5801 COLUMBINE WAYOklahoma CityThis listing
14809 Metro Plaza BlvdEdmondView

Revenue, profit and value are for the whole company.

Public records

Matched to this business by name and address from public government data; a match can occasionally be wrong.

About Toni Brattin & Company, Inc.

Toni Brattin & Company, Inc. is a retail trade company in Oklahoma City, Oklahoma, in business since 2001. Its estimated annual revenue is about $2.1M, with roughly $177K of EBITDA. It has about 2 employees. Its estimated business value is $355K (likely range $187K–$485K). It has 2 locations.

Common questions

Who owns Toni Brattin & Company, Inc.?
The owner of Toni Brattin & Company, Inc. isn't in public records we've found yet. If you own or run the business, you can add or correct its details on SeeBITDA.
How much revenue does Toni Brattin & Company, Inc. make?
SeeBITDA estimates Toni Brattin & Company, Inc.'s annual revenue at about $2.1M (likely between $1.4M and $2.4M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
What is Toni Brattin & Company, Inc. worth?
About $355K, roughly 2× its estimated EBITDA of $177K, typical for a retail trade company its size. Likely range: $187K–$485K.
How many employees does Toni Brattin & Company, Inc. have?
About 2, as reported on its PPP loan.
When was Toni Brattin & Company, Inc. founded?
Toni Brattin & Company, Inc. has been in business since 2001.