SeeBITDAOklahoma

Merit Holdings LLC

  • 4727 GAILARDIA PARKWAY, SUITE 200, Oklahoma City, OK (approx.)
Estimated valueLow confidence
$10.3M
$5.4Mlikely range$15.2M
About 4.4× its yearly profit, typical for a company this size in its industry.
Revenue
$65.6M
a year
Profit (EBITDA)
$2.3M
4% of revenue
Employees
55
on its 2025 401(k) filing
Owner not found yet
We haven't found the owner in public records

How we got $10.3M

Based on 55 employees on its 2025 401(k) filing.

55 employees (2025 401(k) filing) × $1.2M each$65.6M
Revenue$65.6M
× 4% profit margin$2.3M
× 4.4 sale multiple = value$10.3M

· Own this business? Correct these figures

What we know

No PPP loan
401(k) filing, 2025
No reported financials
No website found
Owner not found

Estimated value over time

▼ 43% since 2020
$0$10.4M$20.8M2020202120222023202420252026

Today's estimate scaled by the headcount reported each year and that year's prices. A trend, not a record of past sale values.

Employees over time

▼ 54% since 2020
010020020202021202220232024202512055
401(k) / retirement-plan participants
Show as table
YearSourceEmployeesEst. revenueEst. EBITDA
2020Form 5500120$117.0M$4.2M
2021Form 5500100$97.5M$3.5M
2022Form 550098$95.6M$3.4M
2023Form 550080$78.0M$2.8M
2024Form 550056$54.6M$2.0M
2025Form 550055$53.6M$1.9M

Participants are employees in the company's retirement plan at year end, from its Form 5500 filing with the Department of Labor. They usually run a little under total headcount (part-timers and new hires may not be eligible). Revenue and EBITDA apply this industry's revenue per employee and margin to each year's count.

Compared with similar businesses nearby

BusinessEst. revenueEst. profitDistance
MERIT HOLDINGS LLC
this business
$65.6M$2.3M—
GOLD KEY SERVICE CENTER LLC
Oklahoma City · 12 employees
$16.1M$659K1.7 mi
HIDDEN CREEK AUTO SAES LLC
Oklahoma City · 1 employees
$1.9M$105K1.9 mi
PROGRESSIV AUTO GROUP
Oklahoma
$22.7M$997K2.0 mi
BYFORD-LE NORMAN CHICKASHA BG, LLC
Oklahoma City · 39 employees
$53.3M$2.2M2.6 mi
BYFORD LE NORMAN CHICKASHA CDJR
Oklahoma City · 18 employees
$25.1M$1.0M2.6 mi
BYFORD LE NORMAN DUNCAN BCG
Oklahoma City · 26 employees
$33.7M$1.4M2.6 mi

The full calculation

Figures are shown toward the upper part of their range rather than at its middle.

Brought up to date: prices are 10% higher than in the benchmark's year, both included above.

Estimated value = EBITDA × typical sale multiple$10.3M
Multiple for this size and industry4.4×
Value range$5.4M – $15.2M
Employees in its retirement plan (2025 Form 5500)55
Industry revenue per employee$975K
Revenue = employees × revenue per employee$65.6M
EBITDA margin (industry, adjusted for size)4%
EBITDA = revenue × margin$2.3M

Uses the newest headcount we have: participants in the company's retirement plan from its Form 5500 filing with the Department of Labor. Plans can leave out part-timers and new hires, so the range leans higher than the estimate.

Revenue range$42.9M – $80.4M
EBITDA range$1.5M – $2.9M
Industry (NAICS)New Car Dealers (441110)

EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.

Benchmarks: US Economic Census 2022, OK. These are statistical estimates, not reported financials. Listing details come from the company's Form 5500 retirement-plan filing. Full methodology

About Merit Holdings LLC

Merit Holdings LLC is a car dealers company in Oklahoma City, Oklahoma. Its estimated annual revenue is about $65.6M, with roughly $2.3M of EBITDA. It has about 55 employees. Its estimated business value is $10.3M (likely range $5.4M–$15.2M).

Common questions

Who owns Merit Holdings LLC?
The owner of Merit Holdings LLC isn't in public records we've found yet. If you own or run the business, you can add or correct its details on SeeBITDA.
How much revenue does Merit Holdings LLC make?
SeeBITDA estimates Merit Holdings LLC's annual revenue at about $65.6M (likely between $42.9M and $80.4M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
What is Merit Holdings LLC worth?
About $10.3M, roughly 4.4× its estimated EBITDA of $2.3M, typical for a car dealers company its size. Likely range: $5.4M–$15.2M.
How many employees does Merit Holdings LLC have?
About 55, from its 2025 retirement-plan filing.