How we got $2.7M
Based on 14 employees on its 2025 401(k) filing.
What we know
Estimated value over time
▲ 71% since 2022Today's estimate scaled by the headcount reported each year and that year's prices. A trend, not a record of past sale values.
Employees over time
▲ 56% since 2022Show as table
| Year | Source | Employees | Est. revenue |
|---|---|---|---|
| 2022 | Form 5500 | 9 | $2.0M |
| 2023 | Form 5500 | 9 | $2.0M |
| 2024 | Form 5500 | 9 | $2.0M |
| 2025 | Form 5500 | 14 | $3.0M |
Participants are employees in the company's retirement plan at year end, from its Form 5500 filing with the Department of Labor. They usually run a little under total headcount (part-timers and new hires may not be eligible). Revenue and EBITDA apply this industry's revenue per employee and margin to each year's count.
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| VARIABLE LLC this business | $4.4M | — |
| INIT2, LLC Broken Arrow · 2 employees | $818K | 10.0 mi |
| PROMOS ADVERTISING PRODUCTS INC. Claremore · 2 employees | $726K | 12.5 mi |
| CHEENA PAZZO, LLC Claremore · 1 employees | $535K | 13.1 mi |
| J&D OUTDOOR ENTERPRISES LLC Prayor · 1 employees | $409K | 13.8 mi |
| PREMIER SIGNS & DESIGN, LLC Pryor · 3 employees | $1.7M | 14.4 mi |
| PREMIER SIGNS & DESIGNS LLC Pryor · 3 employees | $1.7M | 14.4 mi |
The full calculation
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date: prices are 10% higher than in the benchmark's year, both included above.
| Estimated value = EBITDA × typical sale multiple | $2.7M |
| Multiple for this size and industry | 3.8× |
| Value range | $1.4M – $4.0M |
| Employees in its retirement plan (2025 Form 5500) | 14 |
| Industry revenue per employee | $217K |
| Revenue = employees × revenue per employee | $4.4M |
| EBITDA margin (industry, adjusted for size) | 16% |
| EBITDA = revenue × margin | $714K |
Uses the newest headcount we have: participants in the company's retirement plan from its Form 5500 filing with the Department of Labor. Plans can leave out part-timers and new hires, so the range leans higher than the estimate.
| Revenue range | $2.8M – $5.3M |
| EBITDA range | $467K – $875K |
| Industry (NAICS) | Advertising, Public Relations, and Related Services (541800) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: US Economic Census 2022, OK. These are statistical estimates, not reported financials. Listing details come from the company's Form 5500 retirement-plan filing. Full methodology
About Variable LLC
Variable LLC is a marketing & advertising company in Inola, Oklahoma. Its estimated annual revenue is about $4.4M, with roughly $714K of EBITDA. It has about 14 employees. Its estimated business value is $2.7M (likely range $1.4M–$4.0M).
Common questions
- Who owns Variable LLC?
- The owner of Variable LLC isn't in public records we've found yet. If you own or run the business, you can add or correct its details on SeeBITDA.
- How much revenue does Variable LLC make?
- SeeBITDA estimates Variable LLC's annual revenue at about $4.4M (likely between $2.8M and $5.3M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Variable LLC worth?
- About $2.7M, roughly 3.8× its estimated EBITDA of $714K, typical for a marketing & advertising company its size. Likely range: $1.4M–$4.0M.
- How many employees does Variable LLC have?
- About 14, from its 2025 retirement-plan filing.