Cruise Horizons
How we got $544K
Based on typical figures for its industry (2022 Economic Census), not its own records.
What we know
Signs of a sale Some signs of a sale
- In business 28 years (since 1998)
From public records and the company's website, not a statement that it's for sale.
What they do
Rainbow Travel Service Inc. is a travel agency in Oklahoma City whose advisors plan luxury travel, hotels, cruises and packages for travelers. The pages do not mention Cruise Horizons by name, so the business identity is not confirmed by the content.
From the company's website. Industry: Travel Arrangement and Reservation Services.
Customers & suppliers
Suppliers & brands
- Virtuoso · brand it sells or installs
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| Cruise Horizons this business | $1.7M | — |
| BRENDA'S LUXURY TRAVEL SERVICE LLC Oklahoma City · 1 employees | $394K | 0.0 mi |
| RAINBOW TRAVEL SERVICE INC Oklahoma City · 5 employees | $2.4M | 0.0 mi |
| THE TRAVEL SOURCE INC Oklahoma City · 4 employees | $2.0M | 0.5 mi |
| JOURNEY HOUSE TRAVEL SERVICE INC. Oklahoma City · 19 employees | $13.6M | 0.5 mi |
| JOURNEY HOUSE TRAVEL SERVICES INC. Oklahoma City · 30 employees | $13.0M | 0.5 mi |
| Discount Air Travel Oklahoma City | $1.7M | 0.9 mi |
The full calculation
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $544K |
| Multiple for this size and industry | 2.5× |
| Value range | $151K – $936K |
This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Travel Arrangement and Reservation Services businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (13%). Treat these as a rough guide.
| Revenue range | $583K – $2.4M |
| EBITDA range | $76K – $312K |
| Industry (NAICS) | Travel Arrangement and Reservation Services (5615) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: US Economic Census 2022, OK. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About Cruise Horizons
Cruise Horizons is a travel arrangement and reservation services company in Oklahoma City, Oklahoma, in business since 1998. Its estimated annual revenue is about $1.7M, with roughly $217K of EBITDA. Its estimated business value is $544K (likely range $151K–$936K).
Common questions
- Who owns Cruise Horizons?
- The owner of Cruise Horizons isn't in public records we've found yet. If you own or run the business, you can add or correct its details on SeeBITDA.
- How much revenue does Cruise Horizons make?
- SeeBITDA estimates Cruise Horizons's annual revenue at about $1.7M (likely between $583K and $2.4M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Cruise Horizons worth?
- About $544K, roughly 2.5× its estimated EBITDA of $217K, typical for a travel arrangement and reservation services company its size. Likely range: $151K–$936K.
- When was Cruise Horizons founded?
- Cruise Horizons has been in business since 1998.