Gold Standard Honey
How we got $399K
Based on typical figures for its industry (2022 Economic Census), not its own records.
What we know
Signs of a sale Unlikely to sell soon
- In business 16 years (since 2010)
From public records and the company's website, not a statement that it's for sale.
What they do
Gold Standard Honey sells pure, raw, unfiltered Oklahoma and Arkansas honey, with pollen analysis shown on each label.
From the company's website. Industry: Food and Beverage Retailers.
Customers & suppliers
Customers
- Natural Grocers · named on its website
- The Fresh Market · named on its website
- Ozark Natural Foods Coop · named on its website
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| Gold Standard Honey this business | $3.0M | — |
| Ridgerunner Country Adair | $4.1M | 1.7 mi |
| BRUTON TOOLS LLC Adair · 1 employees | $539K | 3.0 mi |
| Warrior Smoke Shop Adair | $3.0M | 3.0 mi |
| 5 Golden Stars Garden Shop Adair | $4.0M | 3.1 mi |
| Picket Fence Furniture and Decor Adair | $4.1M | 3.2 mi |
| lake land auto Adair | $22.5M | 3.3 mi |
The full calculation
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $399K |
| Multiple for this size and industry | 2× |
| Value range | $151K – $617K |
This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Food and Beverage Retailers businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (7%). Treat these as a rough guide.
| Revenue range | $1.4M – $3.8M |
| EBITDA range | $94K – $257K |
| Industry (NAICS) | Food and Beverage Retailers (445) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: US Economic Census 2022, OK. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About Gold Standard Honey
Gold Standard Honey is a food and beverage retailers company in Adair, Oklahoma, in business since 2010. It is owned by George Brining. Its estimated annual revenue is about $3.0M, with roughly $199K of EBITDA. Its estimated business value is $399K (likely range $151K–$617K).
Common questions
- Who owns Gold Standard Honey?
- Gold Standard Honey is owned by George Brining, according to public sources such as the company's website or filings.
- How much revenue does Gold Standard Honey make?
- SeeBITDA estimates Gold Standard Honey's annual revenue at about $3.0M (likely between $1.4M and $3.8M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Gold Standard Honey worth?
- About $399K, roughly 2× its estimated EBITDA of $199K, typical for a food and beverage retailers company its size. Likely range: $151K–$617K.
- When was Gold Standard Honey founded?
- Gold Standard Honey has been in business since 2010.