SeeBITDAOklahoma

Carpet Direct Limited

Retail Trade
  • 10325 E 49TH ST, Tulsa, OK
  • Since 1997
  • Family-owned
Estimated valueMedium confidence
$721K
$379Klikely range$986K
About 2.4× its yearly profit, typical for a company this size in its industry.
Revenue
$4.4M
a year
Profit (EBITDA)
$300K
7% of revenue
Employees
7
reported in 2020
Owner not found yet
We haven't found the owner in public records
Some signs of a sale

How we got $721K

Based on its 7 employees and its payroll, both reported for PPP in 2020 and brought up to date.

7 employees × $470K each$3.3M
PPP payroll ÷ payroll's usual share of revenue$4.5M
Shown toward the top of its range×1.14
Revenue$4.4M
× 7% profit margin$300K
× 2.4 sale multiple = value$721K

· Own this business? Correct these figures

What we know

PPP loan, 2020
401(k) filing, 2024
No reported financials
Company website
Owner not found

Signs of a sale Some signs of a sale

  • In business 29 years (since 1997)

From public records and the company's website, not a statement that it's for sale.

What they do

Carpet Direct is a family owned flooring retailer with stores across the USA that sells carpet, hardwood, laminate, luxury vinyl, and tile and stone flooring, with installation and in-home estimates. It describes itself as having over 40 years of experience in the flooring space.

Products & services
CarpetHardwoodLaminateLuxury VinylTile & StoneWaterproof Laminate FlooringWaterproof Luxury VinylCustom area rugsFlooring installationFree in-home estimateShop at homeResidential & commercial flooring
Markets served
ResidentialCommercialGovernment
Service area
USADurant, OKOklahoma City, OKOrlando, FLPensacola, FLSan Antonio, TXSpringfield, MOTulsa, OK

From the company's website. Industry: Retail Trade.

Customers & suppliers

Suppliers & brands

  • Fabrica · brand it sells or installs
  • Shaw Industries · brand it sells or installs

Estimated value over time

▲ 19% since 2020
$0$414K$829K202020212022202320242026

Today's estimate scaled by the headcount reported each year and that year's prices. A trend, not a record of past sale values.

Employees over time

▼ 57% since 2020
05102020202120222023202473
401(k) / retirement-plan participantsEmployees reported for PPP
Show as table
YearSourceEmployeesEst. revenueEst. EBITDA
2020PPP loan7$2.1M$144K
2020Form 55005$1.5M$103K
2021Form 55006$1.8M$123K
2022Form 55005$1.5M$103K
2023Form 55006$1.8M$123K
2024Form 55003$900K$62K

Participants are employees in the company's retirement plan at year end, from its Form 5500 filing with the Department of Labor. They usually run a little under total headcount (part-timers and new hires may not be eligible). Revenue and EBITDA apply this industry's revenue per employee and margin to each year's count.

Compared with similar businesses nearby

BusinessEst. revenueEst. profitDistance
CARPET DIRECT LIMITED
this business
$4.4M$300K—
OKLAHOMA LIGHTING DISTRIBUTORS
Tulsa · 3 employees
$1.6M$133K0.5 mi
METAL FABRICATION LLC
Tulsa · 3 employees
$1.6M$134K0.7 mi
BROPHY BLIND COMPANY
Tulsa · 6 employees
$2.6M$197K0.8 mi
BERT HENRY CARPET AND TILE INC
Tulsa · 7 employees
$4.1M$278K0.9 mi
C&B CARPETS & SERVICES INC
Tulsa · 26 employees
$14.6M$884K1.4 mi
TCAE ENTERPRISES INC
Tulsa · 8 employees
$3.6M$268K1.8 mi

The full calculation

Employees reported to the SBA7
Revenue from headcount (employees × revenue per employee for companies this size)$3.3M
Revenue from PPP payroll (payroll ÷ payroll's share of revenue for companies this size)$4.5M
Estimate: the two combined (geometric mean)$4.4M
EBITDA margin (industry, adjusted for size)7%
EBITDA = revenue × margin$300K

Figures are shown toward the upper part of their range rather than at its middle.

Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.

Estimated value = EBITDA × typical sale multiple$721K
Multiple for this size and industry2.4×
Value range$379K – $986K
Revenue range$2.9M – $5.0M
EBITDA range$198K – $342K
Industry (NAICS)Retail Trade (442210)

EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.

Benchmarks: approximate sector default. PPP loans were sized on 2019–2020 payroll, so figures reflect that period. These are statistical estimates, not reported financials. Full methodology

People & advisors

Family-owned

Leadership

  • JB
    Jesse Blake
    Salesperson · Company website · source

Advisors

  • BankingCrossFirst BankPPP / SBA lender

From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.

Banking relationships

CrossFirst Bank
PPP 2020
All 299 borrowers →

From PPP and SBA loan records, which name the bank but not the individual banker.

PPP loans

ApprovedDrawAmountForgivenJobsLender
4/9/2020first$64K$65K7CrossFirst Bank

Public records

Matched to this business by name and address from public government data; a match can occasionally be wrong.

About Carpet Direct Limited

Carpet Direct Limited is a family-owned retail trade company in Tulsa, Oklahoma, in business since 1997. Its estimated annual revenue is about $4.4M, with roughly $300K of EBITDA. It has about 3 employees. Its estimated business value is $721K (likely range $379K–$986K).

Common questions

Who owns Carpet Direct Limited?
The owner of Carpet Direct Limited isn't in public records we've found yet. If you own or run the business, you can add or correct its details on SeeBITDA.
How much revenue does Carpet Direct Limited make?
SeeBITDA estimates Carpet Direct Limited's annual revenue at about $4.4M (likely between $2.9M and $5.0M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
What is Carpet Direct Limited worth?
About $721K, roughly 2.4× its estimated EBITDA of $300K, typical for a retail trade company its size. Likely range: $379K–$986K.
How many employees does Carpet Direct Limited have?
About 3, from its 2024 retirement-plan filing.
When was Carpet Direct Limited founded?
Carpet Direct Limited has been in business since 1997.