Dealers Auto Auction of OKC, Inc
How we got $252.4M
Based on its 153 employees and its payroll, both reported for PPP in 2020 and brought up to date.
What we know
Customers & suppliers
Customers
- Federal Acquisition Service · federal contracts $4.8M
Estimated value over time
▲ 26% since 2020Today's estimate scaled by the headcount reported each year and that year's prices. A trend, not a record of past sale values.
Employees over time
▼ 61% since 2020Show as table
| Year | Source | Employees | Est. revenue |
|---|---|---|---|
| 2020 | PPP loan | 153 | $167.8M |
| 2020 | Form 5500 | 16 | $17.6M |
| 2021 | Form 5500 | 21 | $23.0M |
| 2023 | Form 5500 | 67 | $73.5M |
| 2024 | Form 5500 | 59 | $64.7M |
Participants are employees in the company's retirement plan at year end, from its Form 5500 filing with the Department of Labor. They usually run a little under total headcount (part-timers and new hires may not be eligible). Revenue and EBITDA apply this industry's revenue per employee and margin to each year's count.
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| DEALERS AUTO AUCTION OF OKC, INC this business | $506.6M | — |
| OKC TRAILER MARKETING INC. Oklahoma City · 4 employees | $4.5M | 0.7 mi |
| BEST PRICE AUTO SALVAGE L.L.C. Oklahoma City · 11 employees | $3.7M | 0.8 mi |
| DEVAULTS ONE INC Oklahoma City · 9 employees | $7.1M | 1.0 mi |
| OKLAHOMA AUTO EXCHANGE, LLC Oklahoma City · 67 employees | $210.9M | 1.6 mi |
| VILLA AUTO PLAZA LLC Oklahoma City · 1 employees | $6.7M | 1.8 mi |
| NEWCASTLE SALVAGE LLC Oklahoma City · 4 employees | $1.7M | 2.0 mi |
The full calculation
| Employees reported to the SBA | 153 |
| Revenue from headcount (employees × revenue per employee for companies this size) | $625.8M |
| Revenue from PPP payroll (payroll ÷ payroll's share of revenue for companies this size) | $315.5M |
| Estimate: the two combined (geometric mean) | $506.6M |
| EBITDA margin (industry, adjusted for size) | 6% |
| EBITDA = revenue × margin | $31.2M |
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $252.4M |
| Multiple for this size and industry | 8.1× |
| Value range | $132.8M – $345.3M |
| Revenue range | $333.3M – $577.6M |
| EBITDA range | $20.5M – $35.5M |
| Industry (NAICS) | Automobile and other motor vehicle merchant wholesalers (423110) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: US Economic Census 2022, OK. PPP loans were sized on 2019–2020 payroll, so figures reflect that period. These are statistical estimates, not reported financials. Full methodology
People & advisors
Leadership
- SRSallie ReidSigned for the company · 2024 retirement-plan filing (Form 5500)
Advisors
- BankingFirst Enterprise BankPPP / SBA lender
From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.
Banking relationships
| First Enterprise Bank PPP 2020 | All 148 borrowers → |
From PPP and SBA loan records, which name the bank but not the individual banker.
PPP loans
| Approved | Draw | Amount | Jobs |
|---|---|---|---|
| 4/10/2020 | first | $1.2M | 153 |
2 locations
| 1028 South Portland Ave | Oklahoma City | This listing |
| 2900 W Reno Ave | Oklahoma City | View |
Revenue, profit and value are for the whole company.
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About Dealers Auto Auction of OKC, Inc
Dealers Auto Auction of OKC, Inc is an automobile and other motor vehicle merchant wholesalers company in Oklahoma City, Oklahoma. It is owned by Gary Smith (President & Owner). Its estimated annual revenue is about $506.6M, with roughly $31.2M of EBITDA. It has about 59 employees. Its estimated business value is $252.4M (likely range $132.8M–$345.3M). It has 2 locations.
Common questions
- Who owns Dealers Auto Auction of OKC, Inc?
- Dealers Auto Auction of OKC, Inc is owned by Gary Smith (President & Owner), according to public sources such as the company's website or filings.
- How much revenue does Dealers Auto Auction of OKC, Inc make?
- SeeBITDA estimates Dealers Auto Auction of OKC, Inc's annual revenue at about $506.6M (likely between $333.3M and $577.6M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Dealers Auto Auction of OKC, Inc worth?
- About $252.4M, roughly 8.1× its estimated EBITDA of $31.2M, typical for a automobile and other motor vehicle merchant wholesalers company its size. Likely range: $132.8M–$345.3M.
- How many employees does Dealers Auto Auction of OKC, Inc have?
- About 59, from its 2024 retirement-plan filing.