SeeBITDAOklahoma

Industrial Truck Equipment, Inc.

Industrial Machinery and Equipment Merchant Wholesalers
Estimated valueMedium confidence
$5.5M
$2.9Mlikely range$7.5M
About 4.7× its yearly profit, typical for a company this size in its industry.
Revenue
$10.4M
a year
Profit (EBITDA)
$1.2M
11% of revenue
Employees
21
reported in 2020
Leadership
Larry Rose
Co-Owner · source · confirmed by 2 sources
Unlikely to sell soon
Owner-run. We haven't found a manager besides the owner. Buyers usually pay less when a business depends on its owner.

How we got $5.5M

Based on its 21 employees and its payroll, both reported for PPP in 2020 and brought up to date.

21 employees × $402K each$8.5M
PPP payroll ÷ payroll's usual share of revenue$9.9M
Shown toward the top of its range×1.14
Revenue$10.4M
× 11% profit margin$1.2M
× 4.7 sale multiple = value$5.5M

· Own this business? Correct these figures

What we know

PPP loan, 2020
No 401(k) filing
No reported financials
Company website
Owner named

Signs of a sale Unlikely to sell soon

  • In business 21 years (since 2005)

From public records and the company's website, not a statement that it's for sale.

What they do

Industrial Truck Equipment is an Oklahoma City business selling and servicing truck-mounted equipment, including snow and ice equipment, dump trucks, cranes, and fire and rescue vehicles, with a paint and body shop for fleets, municipalities, and individuals.

Products & services
Snow & Ice EquipmentCentral HydraulicsDump TrucksCollision & ServiceService Trucks & MoreFire & RescueRefurbsTruck-Mounted CranesEquipment & AccessoriesTurn-Key TrucksTruck AccesoriesCollision & Paint
Markets served
individualsinsurance companieslarge and small fleetsmunicipalitiesU.S. MilitaryFire & Rescue
Service area
OklahomaSouthern PlainsOklahoma City, OK

From the company's website. Industry: Industrial Machinery and Equipment Merchant Wholesalers.

Customers & suppliers

Customers

  • City of Sikeston · named on its website

Suppliers & brands

  • Viking-Cives · brand it sells or installs
  • Whelen · brand it sells or installs
  • Soundoff · brand it sells or installs

Possible customers nearby

The largest businesses within about 60 miles in the markets its website says it serves.

Insurance agencies

Estimated value over time

▲ 34% since 2020
$0$3.2M$6.3M20202026

Today's estimate scaled by the headcount reported each year and that year's prices. A trend, not a record of past sale values.

Compared with similar businesses nearby

BusinessEst. revenueEst. profitDistance
INDUSTRIAL TRUCK EQUIPMENT, INC.
this business
$10.4M$1.2M—
SOONER SCALE INC
Oklahoma City · 14 employees
$4.4M$565K3.0 mi
DOUBLE LIFE CORPORATION INC.
Oklahoma City · 14 employees
$8.7M$974K3.2 mi
HYDRAULIC EQUIPMENT COMPANY INC.
Oklahoma City · 4 employees
$5.1M$649K3.4 mi
WILKIE MFG., L.L.C.
Oklahoma City · 14 employees
$5.7M$727K3.8 mi
IMAK INDUSTRIAL SOLUTIONS LLC
Oklahoma City · 1 employees
$376K$68K4.6 mi
ORIGIN RESOUCE GROUP HOLDINGS, LLC
Oklahoma City · 8 employees
$7.2M$911K5.4 mi

The full calculation

Employees reported to the SBA21
Revenue from headcount (employees × revenue per employee for companies this size)$8.5M
Revenue from PPP payroll (payroll ÷ payroll's share of revenue for companies this size)$9.9M
Estimate: the two combined (geometric mean)$10.4M
EBITDA margin (industry, adjusted for size)11%
EBITDA = revenue × margin$1.2M

Figures are shown toward the upper part of their range rather than at its middle.

Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.

Estimated value = EBITDA × typical sale multiple$5.5M
Multiple for this size and industry4.7×
Value range$2.9M – $7.5M
Revenue range$6.9M – $11.9M
EBITDA range$769K – $1.3M
Industry (NAICS)Industrial Machinery and Equipment Merchant Wholesalers (423830)

EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.

Benchmarks: US Economic Census 2022, OK. PPP loans were sized on 2019–2020 payroll, so figures reflect that period. These are statistical estimates, not reported financials. Full methodology

History & advisors

Founded 2005
“Established in 2005 by Larry Rose and Randy Sullins, Industrial Truck Equipment began changing the industry by becoming Oklahoma's #1 service truck refurbishing company.”

Advisors

  • BankingRCB BankPPP / SBA lender

From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.

Banking relationships

RCB Bank
PPP 2020, PPP 2021
All 1,690 borrowers →

From PPP and SBA loan records, which name the bank but not the individual banker.

PPP loans

ApprovedDrawAmountForgivenJobsLender
4/27/2020first$254K$255K21RCB Bank
1/25/2021second$211K$212K19RCB Bank

Public records

Matched to this business by name and address from public government data; a match can occasionally be wrong.

About Industrial Truck Equipment, Inc.

Industrial Truck Equipment, Inc. is an industrial machinery and equipment merchant wholesalers company in Oklahoma City, Oklahoma, in business since 2005. It is owned by Larry Rose (Co-Owner). Its estimated annual revenue is about $10.4M, with roughly $1.2M of EBITDA. It has about 21 employees. Its estimated business value is $5.5M (likely range $2.9M–$7.5M).

Common questions

Who owns Industrial Truck Equipment, Inc.?
Industrial Truck Equipment, Inc. is owned by Larry Rose (Co-Owner), according to public sources such as the company's website or filings.
How much revenue does Industrial Truck Equipment, Inc. make?
SeeBITDA estimates Industrial Truck Equipment, Inc.'s annual revenue at about $10.4M (likely between $6.9M and $11.9M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
What is Industrial Truck Equipment, Inc. worth?
About $5.5M, roughly 4.7× its estimated EBITDA of $1.2M, typical for a industrial machinery and equipment merchant wholesalers company its size. Likely range: $2.9M–$7.5M.
How many employees does Industrial Truck Equipment, Inc. have?
About 21, as reported on its PPP loan.
When was Industrial Truck Equipment, Inc. founded?
Industrial Truck Equipment, Inc. has been in business since 2005.