Lifeline Direct, LLC
How we got $174K
Based on its 1 employees and its payroll, both reported for PPP in 2020 and brought up to date.
What we know
Estimated value over time
▲ 40% since 2020Today's estimate scaled by the headcount reported each year and that year's prices. A trend, not a record of past sale values.
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| LIFELINE DIRECT, LLC this business | $714K | — |
| KIRKPATRICK SCALES, INC. Claremore · 3 employees | $2.5M | 3.2 mi |
| HANNEMAN RADIOGRAPHIC CONCEPTS, LLC Oologah · 4 employees | $2.9M | 9.4 mi |
| EMMY LYNN LLC Catoosa · 1 employees | $1.0M | 11.0 mi |
| JRS, INC Catoosa · 2 employees | $5.2M | 11.2 mi |
| COUNTRY DOCTOR VET SUPPLY-EAST LLC Pryor · 1 employees | $1.1M | 14.3 mi |
| POLYPRO, INC. Pryor | $5.9M | 16.0 mi |
The full calculation
| Employees reported to the SBA | 1 |
| Revenue from headcount (employees × revenue per employee for companies this size) | $986K |
| Revenue from PPP payroll (payroll ÷ payroll's share of revenue for companies this size) | $398K |
| Estimate: the two combined (geometric mean) | $714K |
| EBITDA margin (industry, adjusted for size) | 10% |
| EBITDA = revenue × margin | $72K |
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $174K |
| Multiple for this size and industry | 2.4× |
| Value range | $91K – $237K |
| Revenue range | $470K – $814K |
| EBITDA range | $48K – $82K |
| Industry (NAICS) | Medical, Dental, and Hospital Equipment and Supplies Merchant Wholesalers (423450) |
Low confidence: the employee-based and payroll-based estimates differ by more than 2×.
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: US Economic Census 2022, OK. PPP loans were sized on 2019–2020 payroll, so figures reflect that period. These are statistical estimates, not reported financials. Full methodology
People & advisors
Advisors
- BankingRCB BankPPP / SBA lender
From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.
Banking relationships
| RCB Bank PPP 2020 | All 1,690 borrowers → |
From PPP and SBA loan records, which name the bank but not the individual banker.
PPP loans
| Approved | Draw | Amount | Jobs |
|---|---|---|---|
| 4/15/2020 | first | $5K | 1 |
About Lifeline Direct, LLC
Lifeline Direct, LLC is a medical, dental, and hospital equipment and supplies merchant wholesalers company in Claremore, Oklahoma. Its estimated annual revenue is about $714K, with roughly $72K of EBITDA. It has about 1 employees. Its estimated business value is $174K (likely range $91K–$237K).
Common questions
- Who owns Lifeline Direct, LLC?
- The owner of Lifeline Direct, LLC isn't in public records we've found yet. If you own or run the business, you can add or correct its details on SeeBITDA.
- How much revenue does Lifeline Direct, LLC make?
- SeeBITDA estimates Lifeline Direct, LLC's annual revenue at about $714K (likely between $470K and $814K), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Lifeline Direct, LLC worth?
- About $174K, roughly 2.4× its estimated EBITDA of $72K, typical for a medical, dental, and hospital equipment and supplies merchant wholesalers company its size. Likely range: $91K–$237K.
- How many employees does Lifeline Direct, LLC have?
- About 1, as reported on its PPP loan.