Norris Marine
How we got $3.0M
Based on typical figures for its industry (2022 Economic Census), not its own records.
What we know
Signs of a sale Some signs of a sale
- In business 55 years (since 1971)
From public records and the company's website, not a statement that it's for sale.
What they do
Norris Marine is a new and pre-owned boat dealer in Norman, Oklahoma, serving boaters in Oklahoma and nearby states since 1971. It offers boat sales, financing, parts, service, winterization and summerization.
From the company's website. Industry: Car dealers.
Customers & suppliers
Suppliers & brands
- Nautique · brand it sells or installs
- Nitro · brand it sells or installs
- Ranger Pontoons · brand it sells or installs
- Ranger Fiberglass · brand it sells or installs
- Ranger Aluminum · brand it sells or installs
- Regency · brand it sells or installs
- Sun Tracker · brand it sells or installs
- Tahoe · brand it sells or installs
- Tracker · brand it sells or installs
- Bennington · brand it sells or installs
- G3 · brand it sells or installs
- Yamaha Boats · brand it sells or installs
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| Norris Marine this business | $22.5M | — |
| SBTE LLC Norman · 12 employees | $13.6M | 0.0 mi |
| Sooner Indian Motorcycle Norman | $22.5M | 1.1 mi |
| LONG & ASSOCIATES INC Norman · 1 employees | $777K | 4.2 mi |
| JUSTICE GOLF CAR CO,, INC Moore · 31 employees | $28.6M | 4.6 mi |
| MID-CONTINENT TRUCK SALES Norman · 16 employees | $14.8M | 4.8 mi |
| FLOYD'S RECREATIONAL VEHICLES LLC Norman · 48 employees | $36.5M | 6.4 mi |
The full calculation
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $3.0M |
| Multiple for this size and industry | 3× |
| Value range | $347K – $6.7M |
This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Boat Dealers businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (4%). Treat these as a rough guide.
| Revenue range | $3.3M – $42.2M |
| EBITDA range | $145K – $1.9M |
| Industry (NAICS) | Boat Dealers (441222) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: US Economic Census 2022, OK. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology
History & advisors
“Founded in 1971 as a family business in Norman, Oklahoma, Norris Marine has always had one mission: to make boating easy.”
From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About Norris Marine
Norris Marine is a family-owned car dealers company in Norman, Oklahoma, in business since 1971. Its estimated annual revenue is about $22.5M, with roughly $987K of EBITDA. Its estimated business value is $3.0M (likely range $347K–$6.7M).
Common questions
- Who owns Norris Marine?
- The owner of Norris Marine isn't in public records we've found yet. If you own or run the business, you can add or correct its details on SeeBITDA.
- How much revenue does Norris Marine make?
- SeeBITDA estimates Norris Marine's annual revenue at about $22.5M (likely between $3.3M and $42.2M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Norris Marine worth?
- About $3.0M, roughly 3× its estimated EBITDA of $987K, typical for a car dealers company its size. Likely range: $347K–$6.7M.
- When was Norris Marine founded?
- Norris Marine has been in business since 1971.