HeroicU
How we got $357K
Based on typical figures for its industry (2022 Economic Census), not its own records.
What we know
What they do
HeroicU is an online women's apparel brand in Collinsville, OK, selling leggings, activewear, dresses, shoes and accessories with designs it says are empowering. It states it donates 10% of profit to cancer research.
From the company's website. Industry: Retail Trade.
Customers & suppliers
Possible customers nearby
The largest businesses within about 60 miles in the markets its website says it serves.
- SKY OF JENKS, LLC · Tulsa, 24 mi · $15.7M
- 10GYM-B LLC · Broken Arrow, 21 mi · $8.6M
- COLAW FITNESS LLC · Bartlesville, 26 mi · $5.2M
- Genesis Health Clubs · Tulsa, 23 mi · $4.0M
- RACQUET AND HEALTH 91,LLC · Tulsa, 23 mi · $3.4M
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| HeroicU this business | $1.7M | — |
| San Juan Trading Company Collinsville | $1.7M | 0.3 mi |
| Bill's Marine Skiatook | $757K | 2.2 mi |
| Smashed Thumb Greenhouse Sperry | $4.0M | 3.0 mi |
| North Yale Auto Parts Sperry | $2.3M | 3.2 mi |
| Shell Collinsville | $5.2M | 3.3 mi |
| Gecko Auto Llc Collinsville | $22.5M | 3.3 mi |
The full calculation
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $357K |
| Multiple for this size and industry | 2× |
| Value range | $110K – $558K |
This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Retail Trade businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (11%). Treat these as a rough guide.
| Revenue range | $656K – $2.2M |
| EBITDA range | $69K – $233K |
| Industry (NAICS) | Retail Trade (448) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: approximate sector default. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology
History & advisors
From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About HeroicU
HeroicU is a retail trade company in Collinsville, Oklahoma, in business since 2018. Its estimated annual revenue is about $1.7M, with roughly $179K of EBITDA. Its estimated business value is $357K (likely range $110K–$558K).
Common questions
- Who owns HeroicU?
- The owner of HeroicU isn't in public records we've found yet. If you own or run the business, you can add or correct its details on SeeBITDA.
- How much revenue does HeroicU make?
- SeeBITDA estimates HeroicU's annual revenue at about $1.7M (likely between $656K and $2.2M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is HeroicU worth?
- About $357K, roughly 2× its estimated EBITDA of $179K, typical for a retail trade company its size. Likely range: $110K–$558K.
- When was HeroicU founded?
- HeroicU has been in business since 2018.