Sally Beauty
How we got $838K
Based on typical figures for its industry (2022 Economic Census), not its own records.
What we know
Signs of a sale Some signs of a sale
- In business 29 years (since 1997)
From public records and the company's website, not a statement that it's for sale.
What they do
Sally Beauty is a retailer of professional beauty supplies offering salon-quality products that can be used at home, for both retail consumers and salon professionals. The Muskogee store sells hair care and color, nail care, makeup and styling tools, along with salon equipment.
From the company's website. Industry: Retail Trade.
Customers & suppliers
Suppliers & brands
- ion · brand it sells or installs
- bondbar · brand it sells or installs
- Strawberry Leopard · brand it sells or installs
- GVP · brand it sells or installs
- Clairol · brand it sells or installs
- L'Oréal · brand it sells or installs
- Wella · brand it sells or installs
- Conair · brand it sells or installs
Possible customers nearby
The largest businesses within about 60 miles in the markets its website says it serves.
- MARILYN IHLOFF INC · Tulsa, 42 mi · $13.4M
- STYLE PRO'S INC · Bixby, 33 mi · $6.1M
- STYLE PROS INC · Bixby, 33 mi · $6.0M
- FACE APEEL INC · Tulsa, 41 mi · $4.8M
- BERKSHIRE MCGHEE WEBSTER LLC · Broken Arrow, 33 mi · $4.3M
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| Sally Beauty this business | $4.6M | — |
| Bath & Body Works Muskogee | $4.6M | 0.0 mi |
| Easyhome Muskogee | $4.2M | 0.0 mi |
| rue21 Muskogee | $1.7M | 0.0 mi |
| SHOE DEPT. 1210 Muskogee | $1.7M | 0.0 mi |
| RIVER CITY PLAZA Muskogee | $4.6M | 0.0 mi |
| Muskogee Cato Muskogee | $1.7M | 0.0 mi |
The full calculation
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $838K |
| Multiple for this size and industry | 2.4× |
| Value range | $204K – $1.3M |
This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Retail Trade businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (8%). Treat these as a rough guide.
| Revenue range | $1.4M – $6.1M |
| EBITDA range | $106K – $459K |
| Industry (NAICS) | Retail Trade (446) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: approximate sector default. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About Sally Beauty
Sally Beauty is a retail trade company in Muskogee, Oklahoma, in business since 1997. Its estimated annual revenue is about $4.6M, with roughly $349K of EBITDA. Its estimated business value is $838K (likely range $204K–$1.3M).
Common questions
- Who owns Sally Beauty?
- The owner of Sally Beauty isn't in public records we've found yet. If you own or run the business, you can add or correct its details on SeeBITDA.
- How much revenue does Sally Beauty make?
- SeeBITDA estimates Sally Beauty's annual revenue at about $4.6M (likely between $1.4M and $6.1M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Sally Beauty worth?
- About $838K, roughly 2.4× its estimated EBITDA of $349K, typical for a retail trade company its size. Likely range: $204K–$1.3M.
- When was Sally Beauty founded?
- Sally Beauty has been in business since 1997.