Principal
How we got $212K
Based on typical figures for its industry (2022 Economic Census), not its own records.
What we know
Signs of a sale Some signs of a sale
- In business 31 years (since 1995)
From public records and the company's website, not a statement that it's for sale.
What they do
Principal Financial Network of Oklahoma is part of a nationwide affiliated group of financial professionals who work with the Principal Financial Group. It helps individuals, businesses, and their employees build, protect, and advance their financial well-being.
From the company's website. Industry: Retail Trade.
Customers & suppliers
Possible customers nearby
The largest businesses within about 60 miles in the markets its website says it serves.
- CATALYST DENTAL ALLIES PLLC · Edmond, 3 mi · $42.9M
- POSTIVE IMPACT TEAMS LLC · Oklahoma City, 19 mi · $36.3M
- CUSTOM DENTAL, PC · Edmond, 3 mi · $20.8M
- OCEAN DENTAL PC · Edmond, 3 mi · $19.4M
- DRUMRIGHT DENTAL CENTER PLLC · Drumright, 53 mi · $11.4M
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| Principal this business | $1.2M | — |
| Electraleaf Medical Cannabis Dispensary Edmond Edmond | $1.2M | 0.4 mi |
| Edmond Hearing Doctors, PLLC Edmond | $2.3M | 0.9 mi |
| GOOD SHEPHERD ENTERPRISE LLC Edmond · 7 employees | $762K | 1.0 mi |
| Serendipity Market Edmond | $1.2M | 1.0 mi |
| KICKINGBIRD FLOWERS & GIFTS, INC. Edmond · 9 employees | $1.4M | 1.1 mi |
| HOPEfully Yours Edmond | $1.2M | 1.1 mi |
The full calculation
| Estimated value = EBITDA × typical sale multiple | $212K |
| Multiple for this size and industry | 2× |
| Value range | $91K – $478K |
This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Retail Trade businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (9%). Treat these as a rough guide.
| Revenue range | $627K – $2.2M |
| EBITDA range | $57K – $199K |
| Industry (NAICS) | Retail Trade (453) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: approximate sector default. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About Principal
Principal is a retail trade company in Edmond, Oklahoma, in business since 1995. Its estimated annual revenue is about $1.2M, with roughly $106K of EBITDA. Its estimated business value is $212K (likely range $91K–$478K).
Common questions
- Who owns Principal?
- The owner of Principal isn't in public records we've found yet. If you own or run the business, you can add or correct its details on SeeBITDA.
- How much revenue does Principal make?
- SeeBITDA estimates Principal's annual revenue at about $1.2M (likely between $627K and $2.2M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Principal worth?
- About $212K, roughly 2× its estimated EBITDA of $106K, typical for a retail trade company its size. Likely range: $91K–$478K.
- When was Principal founded?
- Principal has been in business since 1995.