SeeBITDAOklahoma

Wet Pets by Steve

Retail Trade
  • 504 W Main St, Norman, OK
  • Since 2005
Estimated valueLow confidence
$381K
$119Klikely range$626K
About 2× its yearly profit, typical for a company this size in its industry.
Revenue
$2.1M
a year
Profit (EBITDA)
$190K
9% of revenue
Employees
—
not reported
Owner not found yet
We haven't found the owner in public records
Unlikely to sell soon

How we got $381K

Based on typical figures for its industry (2022 Economic Census), not its own records.

A typical retail trade business in Oklahoma$2.1M
Revenue$2.1M
× 9% profit margin$190K
× 2 sale multiple = value$381K

· Own this business? Correct these figures

What we know

No PPP loan
No 401(k) filing
No reported financials
Company website
Owner not found

Signs of a sale Unlikely to sell soon

  • In business 21 years (since 2005)

From public records and the company's website, not a statement that it's for sale.

What they do

Wet Pets by Steve is an aquatic pet shop in Norman, OK that sells aquariums, fish, fish supplies and tank accessories, and offers aquarium maintenance services.

Products & services
AquariumsFish SuppliesTank AccessoriesFresh and saltwater fishLivestockAquarium maintenance servicesWeekly, biweekly, and monthly servicesOne-time aquarium cleaningFree water testingFree estimates
Service area
OKC Metro AreaNorman, OK

From the company's website. Industry: Retail Trade.

Compared with similar businesses nearby

BusinessEst. revenueEst. profitDistance
Wet Pets by Steve
this business
$2.1M$190K—
Cat's Critters
Norman
$2.1M$190K0.0 mi
The Old Barn Antiques
Oklahoma City
$2.1M$190K0.0 mi
Sooner Guns and Gold
Norman
$2.1M$190K0.0 mi
COPELIN'S OFFICE CENTER, INC.
Norman · 17 employees
$9.3M$675K0.1 mi
Kidoodles
Norman
$2.0M$219K0.1 mi
BETTY LOU'S FLOWERS AND GIFTS, INC.
Norman · 23 employees
$5.7M$469K0.1 mi

The full calculation

Figures are shown toward the upper part of their range rather than at its middle.

Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.

Estimated value = EBITDA × typical sale multiple$381K
Multiple for this size and industry2×
Value range$119K – $626K

This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Retail Trade businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (9%). Treat these as a rough guide.

Revenue range$821K – $2.9M
EBITDA range$74K – $261K
Industry (NAICS)Retail Trade (453)

EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.

Benchmarks: approximate sector default. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology

People & advisors

Founded 2005
“Since 2005 Wet Pets by Steve has been Oklahoma's one-stop shop for all your aquarium needs.”

From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.

Public records

Matched to this business by name and address from public government data; a match can occasionally be wrong.

About Wet Pets by Steve

Wet Pets by Steve is a retail trade company in Norman, Oklahoma, in business since 2005. Its estimated annual revenue is about $2.1M, with roughly $190K of EBITDA. Its estimated business value is $381K (likely range $119K–$626K).

Common questions

Who owns Wet Pets by Steve?
The owner of Wet Pets by Steve isn't in public records we've found yet. If you own or run the business, you can add or correct its details on SeeBITDA.
How much revenue does Wet Pets by Steve make?
SeeBITDA estimates Wet Pets by Steve's annual revenue at about $2.1M (likely between $821K and $2.9M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
What is Wet Pets by Steve worth?
About $381K, roughly 2× its estimated EBITDA of $190K, typical for a retail trade company its size. Likely range: $119K–$626K.
When was Wet Pets by Steve founded?
Wet Pets by Steve has been in business since 2005.